Strategic Communications Director
3 weeks ago
Key Responsibilities:
- Develop and implement comprehensive communications strategies to elevate the Tim Hortons Foundation Camps brand and engage the restaurant owner community.
- Provide strategic communications leadership for the organization's largest annual fundraiser, Camp Day, including planning and executing communications across all channels.
- Collaborate with key stakeholders across Tim Hortons to ensure cohesive delivery of Tims Camps strategies and messaging.
- Develop and execute a brand awareness strategy for Tims Camps, including building and maintaining an online supporter base.
- Lead the development and delivery of high-quality, on-brand communications to the general public and Tim Hortons guests.
- Oversee the communications of the integrated Tim Hortons restaurant owner engagement strategy.
- Supervise and develop junior members of the Communications team in creating compelling content and ensuring high standards of internal and external communications assets.
Requirements:
- Bachelor's degree and 7-10 years' experience in communications, journalism, media, or a related field.
- Superior written and oral communication skills, with strong time management, project management, and organizational skills.
- Strong relationship builder with the ability to influence and identify common objectives.
- Experience leading communications channels and representing an established brand.
- Proven ability to leverage data and business intelligence to bring credibility to proposed solutions.
- Ability to identify and align stakeholder needs and influence creative solutions.
- Previous exposure to Tims Camps and/or Tim Hortons/RBI is considered an asset.
- Bilingual (French/English) is considered an asset.
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