Marketing Communications Professional, Whistler Blackcomb

3 days ago


Whistler, British Columbia, Canada Vail Resorts Full time

Vail Resorts is the world's leading mountain resort operator, with a portfolio of 42 resorts across 15 states and three countries.

The company's mission is to provide an Experience of a Lifetime to its guests, and its Communications Team plays a crucial role in promoting Vail Resorts and its values.

This team is divided into three regions: West, Rocky Mountain and East, each managing strategic communications and PR efforts at their respective resorts.

Based in Whistler, the Marketing Communications Manager for Whistler Blackcomb will be responsible for promoting and protecting the resort's reputation through proactive media relations, effective storytelling, social media management, and strategic communications.

This role reports to the Senior Manager, Communications – Pacific Northwest, and is part of the broader West Mountain Region Communications team.

Job Responsibilities
  • Serve as a supporting spokesperson for Whistler Blackcomb as needed.
  • Manage media relations for Whistler Blackcomb, securing high-funnel and targeted media coverage.
  • Develop strategic messaging that supports the resort's leaders' goals internally and externally.
  • Work closely with the West Region team to execute regional strategies.
  • Support the creation, management, and execution of meaningful hosting experiences for visiting media, including itineraries, logistics, and follow-up.
  • Create compelling content to help tell the Whistler Blackcomb story.
Requirements
  • Bachelor's degree required, preferably in Journalism, Communications or Marketing.
  • 5+ years of experience in external communications or PR, with proven experience working with journalists.
  • Excellent writing skills, able to draft nuanced communications on a variety of topics.
  • Experience with all forms of external communications channels, especially news media and social media.

The estimated salary range for this position is $75,000 - $82,000 CAD + annual bonus, adjusted based on experience. The position requires full-time, year-round availability.



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