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Senior Product Marketing Manager
4 weeks ago
At Fullscript, we're revolutionizing the way healthcare professionals deliver care. Our innovative platform empowers practitioners to create personalized health plans, provide education and support, and seamlessly prescribe and manage supplements. As a key member of our team, you'll play a vital role in shaping our product marketing strategy and driving growth.
Key Responsibilities:- Market Research and Analysis: Conduct in-depth market research to inform our product roadmap and develop targeted marketing strategies.
- Product Positioning and Messaging: Craft compelling product positioning and messaging that resonates with our target audience.
- Go-to-Market Strategy: Lead the development of comprehensive marketing plans to drive product adoption and growth.
- Growth Marketing: Continuously test and optimize product-related content and messaging to maximize impact.
- Sales Enablement: Create effective enablement materials to support sales teams.
- Customer Insights: Gather customer feedback to identify areas for improvement and opportunities for growth.
- Segmentation and Personas: Develop and refine buyer and user personas to inform marketing strategies and product development.
- Stakeholder Collaboration: Foster strong relationships with internal stakeholders and external partners to drive cross-functional collaboration.
- Competitive compensation and benefits package
- Generous PTO and flexible work arrangements
- Opportunities for professional growth and development
- Discount on Fullscript products
- Ability to work from anywhere
Fullscript is an equal opportunity employer committed to diversity and inclusion. We welcome applications from talented individuals who share our values and are passionate about making a difference in the healthcare industry.
