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Digital Marketing Strategist

4 weeks ago

Victoria, British Columbia, Canada Randstad Canada Full time

We are seeking a seasoned Marketing Manager to join our team in Victoria, BC. This is a one-year maternity leave cover position with potential for extension based on performance and market conditions.

The ideal candidate will have 5+ years of experience in CRM or direct marketing within a creative environment. Familiarity with major Customer Engagement platforms and proven experience in multi-channel direct marketing, including social media, email, and mobile messaging, is a must.

This role offers a unique opportunity to develop and implement strategies to activate, engage, and retain players across our client's mobile games portfolio. You will work closely with the Product Manager and other teams to design and implement lifecycle campaigns, including planning, targeting, and analysis.

The successful candidate will also collaborate with the Data Analytics team to measure campaign effectiveness and channel impact. A strong analytical mindset, excellent project management skills, and a focus on goal-oriented delivery and operational excellence are essential for this role.

In addition to a competitive salary range of $85,000 - $110,000 per year, we offer a comprehensive benefits package, including health, dental, and vision coverage, as well as RRSP matching and paid time off.

Randstad Canada is committed to fostering a diverse and inclusive workplace. We welcome applications from all qualified candidates and encourage women, Indigenous peoples, persons with disabilities, visible minorities, and members of LGBTQ2+ community to apply.