Digital Marketing Leader

3 weeks ago

Old Toronto, Canada Dye & Durham Corporation Full time

Job Title: Director, Digital Marketing

About the Role: Dye & Durham Corporation is seeking an experienced and innovative Director, Digital Marketing to lead our global digital marketing strategy. This key role will drive new customer acquisition and improved client retention initiatives through digital marketing capabilities.

Key Responsibilities:

1. Digital Strategy Development:

  • Develop and execute a comprehensive digital marketing strategy aligned with the company's business objectives.
  • Build and optimize inbound and outbound digital capabilities, including content marketing, email marketing, SEO/SEM, organic and paid social media, and digital advertising.
  • Innovate and experiment with emerging platforms and digital tools to stay ahead of industry trends.

2. Demand Generation & Lead Nurturing:

  • Build and manage robust demand generation programs that deliver high-quality leads to the sales team.
  • Develop lead nurturing programs that move leads effectively through the sales funnel.
  • Optimize digital marketing funnels to improve conversion rates and customer acquisition.

3. Content & Campaign Management:

  • Oversee the creation and curation of digital content, including blog posts, whitepapers, case studies, webinars, videos, and social media.
  • Design and implement multi-channel digital marketing campaigns to increase brand awareness and lead generation.
  • Collaborate with the product marketing team to ensure content is aligned with product positioning and messaging.

4. Analytics & Performance Tracking:

  • Monitor and analyze digital marketing performance, using data to optimize strategies and deliver ROI.
  • Provide insights and reports on key performance indicators (KPIs), campaign performance, and customer behavior to senior leadership.
  • Leverage marketing automation tools (e.g., HubSpot, Marketo) to track engagement and nurture prospects through the sales funnel.

5. Team Leadership:

  • Lead, mentor, and develop a global team of digital marketing professionals.
  • Foster a culture of creativity, data-driven decision-making, and continuous improvement.
  • Ensure the team collaborates effectively with other marketing and sales functions.

Requirements:

  • Degree or diploma in a relevant field (e.g., Marketing, Business, Technology) with a passion for digital technologies and digital marketing.
  • 10-15 years of digital marketing experience, with at least 5 years in a leadership role, preferably in the legal technology or SaaS industry.
  • Proven experience managing global digital marketing strategies and cross-functional teams.
  • Expertise in digital marketing tools and platforms (e.g., Google Analytics, HubSpot, Salesforce, SEMRush, etc.).
  • Strong understanding of SEO, SEM, PPC, content marketing, and social media strategies.
  • Excellent project management skills, with the ability to manage multiple campaigns and initiatives simultaneously.
  • Analytical mindset with a passion for using data to drive decisions and measure success.
  • Strong leadership and team-building skills, with the ability to inspire and motivate a global team.
  • Exceptional communication and interpersonal skills, with experience collaborating across departments and with senior leadership.

What We Offer:

  • Competitive salary, benefits, and opportunities for professional growth.
  • Be part of a dynamic, high-performing team that values innovation, initiative, and collaboration.
  • Opportunity to lead global digital initiatives that have a real and measurable impact on the business.

How to Apply: If you are a motivated and experienced professional looking for a new challenge, please submit your application.

  • Digital Marketing Executive

    6 months ago

    Toronto, Canada RCTeeple Digital Marketing Full time

    RCTeeple Digital Marketing is seeking a highly skilled and passionate Digital Marketing Executive to join our team. As a leading digital marketing agency, we provide our clients with innovative solutions to help them achieve their business goals and stay ahead of the competition. The Digital Marketing Executive will play a crucial role in developing and...

  • Digital Marketing Strategist

    1 week ago

    Old Toronto, Canada Engine Digital Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at Elite Digital. This is an exciting opportunity to work with a talented group of professionals and contribute to the success of our clients.Key ResponsibilitiesDevelop and execute strategic marketing plans that drive results for our clients.Manage multiple client...

  • Transformational Leader for Digital Solutions

    4 weeks ago

    Old Toronto, Canada Digital Associates Full time

    At Digital Associates, we're pushing the boundaries of customer experience with machine learning, data science, and software engineering expertise.About UsWe're a team of innovators, taking calculated risks and embracing continuous learning to transform the way Canadians interact with our platform.The OpportunityWe're seeking a strategic leader to drive...

  • Digital Transformation Strategist

    1 month ago

    Old Toronto, Canada Apply Digital Full time

    About Apply DigitalWe're seeking a seasoned Digital Transformation Strategist to join our team. As a leader in product marketing, you'll drive impact on our client's digital experience team and spearhead the transformation of their digital presence. This role entails overseeing strategic client deliverables, launching and implementing partnership...

  • Digital Marketing Technology Leader

    5 days ago

    Old Toronto, Canada Randstad Canada Full time

    Estimated Salary: $85,000 - $115,000 per yearAbout the RoleThis is a 12-month contract opportunity for a Manager, Digital Marketing Technology to work closely with our client's Wealth Management division in Toronto. As a subject matter expert, relationship manager, and technology leader, you will oversee the implementation and integration of marketing...

  • Digital Marketing Director for Client Success

    1 day ago

    Old Toronto, Canada Engine Digital Full time

    Job Description:At Engine Digital, we're looking for a seasoned professional to lead our client success team as a Digital Marketing Director. This is an exciting opportunity to leverage your expertise in digital marketing and account management to drive business growth and deliver exceptional results for our clients.We're seeking a strategic thinker with a...

  • Digital Transformation Leader

    1 week ago

    Old Toronto, Canada Digital Associates Full time

    Digital AssociatesCompany OverviewDigital Associates is a leading provider of innovative insurance solutions, utilizing cutting-edge technology to transform the customer experience for millions of Canadians.Job DescriptionWe are seeking a highly experienced and strategic leader to oversee the development of our digital initiatives as Vice President of...

  • Digital Marketing Director

    2 months ago

    Old Toronto, Canada Apply Digital Full time

    p>ABOUT APPLY DIGITALApply Digital is a global digital transformation partner for change agents. Leveraging expertise that spans Business Transformation Strategy, Product Design & Development, Commerce, Platform Engineering, Data Intelligence, Change Management, and beyond, we enable our clients to modernize their organizations and deliver meaningful impact...

  • Digital Transformation Strategist

    4 weeks ago

    Old Toronto, Canada Apply Digital Full time

    About Apply DigitalAt Apply Digital, we're a global digital transformation partner for change agents. Our expertise spans business transformation strategy, product design & development, commerce, platform engineering, data intelligence, and more. We empower our clients to modernize their organizations and deliver meaningful impact. Our 650+ team members have...

  • Digital Marketing Director for a Full-Service Agency

    1 week ago

    Old Toronto, Canada Engine Digital Full time

    About the RoleWe are seeking a highly experienced and skilled Digital Marketing Director to join our team at Engine Digital. In this key role, you will be responsible for leading the direction of our agency's digital marketing efforts and overseeing the development of innovative marketing strategies that drive results.ResponsibilitiesDirect and indirect...

  • Digital Marketing Leader

    1 day ago

    Old Toronto, Canada Sun Life Financial Full time

    As a key member of Sun Life Financial's marketing team, you will play a vital role in leading our digital marketing efforts. This exciting opportunity is available for a Director of Digital Marketing Services who can help us drive growth and innovation in this area.The successful candidate will be responsible for leading a team of marketing professionals who...

  • Digital Transformation Leader

    5 days ago

    Old Toronto, Canada Société Financière Manuvie Full time

    Company Overview:Société Financière Manuvie is embarking on a groundbreaking journey to become a digital customer leader. We are seeking an innovative marketing leader to join our dynamic global team and drive our transformation.Job Description:We are looking for a strategic and analytical thinker to lead our digital marketing efforts. As a Digital...

  • Digital Transformation Leader

    4 weeks ago

    Toronto, Ontario, Canada Loblaw Digital Full time

    At Loblaw Digital, we're looking for a talented Software Development Manager to spearhead our personalization initiative. As a key member of our team, you'll drive the development, enhancement, and maintenance of our Campaign Manager—a critical tool for crafting and overseeing personalized marketing campaigns.About the RoleWe're seeking an experienced...

  • Digital Marketing Specialist

    6 months ago

    Toronto, Canada Noah Digital Full time

    **Summary** **Company Description** Noah Digital is Canada's #1 English and Chinese digital marketing agency specializing in search engine optimization (SEO), paid search (PPC), website design, programmatic advertising, social media, content marketing and conversion rate optimization. We work with a range of amazing companies in diverse industries. We fuel...

  • Digital Marketing Director

    2 days ago

    Toronto, Ontario, Canada Elite Digital Inc. Full time

    Elite Digital Inc.We are seeking an experienced Digital Marketing Director to join our team at Elite Digital Inc. This is a full-time position that requires a strong background in digital marketing and leadership skills.About the RoleThe successful candidate will be responsible for leading our digital marketing efforts, managing a team of account managers,...

  • Digital Marketing Strategist

    4 weeks ago

    Toronto, Ontario, Canada Marketing Full time

    Company OverviewFlight Centre Travel Group (FCTG) is a dynamic digital marketing organization that fosters innovation and collaboration. Our team is passionate about delivering exceptional experiences through paid media campaigns.About the RoleWe are seeking an experienced Paid Media Specialist to join our Marketing department in Toronto, ON. The ideal...

  • Digital Marketing Leader, Corporate Banking

    16 hours ago

    Old Toronto, Canada Scotiabank Full time

    Job Description:We are seeking a seasoned Digital Marketing Leader to join our Corporate Banking team in Toronto, Canada. As a key member of our marketing team, you will be responsible for developing and executing strategic marketing plans that drive business growth and deepen client relationships.About Scotiabank:Scotiabank is a leading bank in the...

  • Digital Commerce Solutions Director

    4 weeks ago

    Old Toronto, Canada Flywheel Digital Full time

    About UsFlywheel Digital is a leading provider of digital commerce solutions, and we're looking for an experienced leader to join our team.Job OverviewWe estimate the salary for this role to be around $150,000 - $200,000 per year, based on industry standards and market conditions. As a key member of our Media team, you will play a crucial role in driving...

  • Digital Marketing Specialist

    6 months ago

    Toronto, Canada Konverge Digital Solutions Full time

    Digital Marketing Specialist - Field Eagle Field Eagle is a cutting-edge B2B SaaS solution offering tablet-based inspection software designed for highly specialized industries including oil & gas, mining, construction, and more. As part of the Konverge group of companies, Field Eagle stands out for its niche market focus and commitment to enhancing...

  • Digital Project Leader for Web Development and Marketing

    16 hours ago

    Old Toronto, Canada Rentsync Full time

    Rentsync is a leading digital agency specializing in web design, development, integrations, and digital marketing solutions for clients in multifamily rental management.We pride ourselves on delivering high-quality projects that exceed client expectations and drive measurable results.About the Role:As a Digital Project Leader, you will be responsible for...