Digital Marketing Leader, Corporate Banking
1 day ago
We are seeking a seasoned Digital Marketing Leader to join our Corporate Banking team in Toronto, Canada. As a key member of our marketing team, you will be responsible for developing and executing strategic marketing plans that drive business growth and deepen client relationships.
About Scotiabank:Scotiabank is a leading bank in the Americas, guided by our purpose: "for every future". We help our customers, their families, and their communities achieve success through a broad range of advice, products, and services.
Responsibilities:- Develop and execute integrated marketing strategies that support business objectives and deepen client relationships.
- Lead cross-functional teams to deliver marketing campaigns, events, and programs that drive business results.
- Manage vendor relationships, budgets, and timelines to ensure successful campaign execution.
- Analyze market trends, competitor activity, and customer behavior to inform marketing strategies.
- Collaborate with senior management to develop and communicate marketing objectives, messaging, and brand positioning.
- University degree in Marketing or related field with 7+ years of experience in digital marketing.
- Proven track record of driving business growth through effective marketing strategies and tactics.
- Strong leadership and collaboration skills, with ability to manage cross-functional teams.
- Excellent communication and interpersonal skills, with ability to work effectively with senior management, stakeholders, and vendors.
- Broad knowledge of financial markets, capital markets, and regulatory requirements.
The estimated salary for this position is $120,000 - $150,000 per year, depending on experience and qualifications.
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