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Senior Marketing Specialist

2 months ago

Toronto, Ontario, Canada Definity Financial Full time
Job Description

The Senior Specialist, B2B Marketing (or Partner Marketing) ensures that the right customers are getting the right message, through the right channels. With a focus on delivering strategy and execution tactics for the PI Partners, and Sales teams from Sonnet. They will be responsible for:

  • Developing and executing marketing strategies to drive business growth and revenue.
  • Collaborating with cross-functional teams to align marketing efforts with business objectives.
  • Creating and implementing marketing campaigns to engage target audiences and drive conversions.
  • Analyzing market trends and competitor activity to inform marketing strategies.
  • Managing and optimizing marketing budgets to ensure maximum ROI.

As a key member of the Definity Financial team, the Senior Specialist, B2B Marketing will play a critical role in driving business growth and revenue through effective marketing strategies and tactics.