Senior Marketing Manager

3 weeks ago


Newmarket, Ontario, Canada League Full time
Job Title: Senior Events Marketing ManagerAbout the Role

As a key member of the League team, you will lead events and community engagement for League Connect, a year-round initiative driving engagement and building a community of healthcare leaders. Your responsibilities will include developing and executing event strategies aligned with company objectives, managing all aspects of event planning and execution, and collaborating with internal teams and external partners to improve the attendee event experience and drive new pipeline for the business.

Key Responsibilities
  1. Develop and execute event strategies, ensuring League Connect delivers on defined KPIs and goals.
  2. Manage all aspects of event planning and execution, including promotional tactics, budget management, vendor & agency management, on-site experience and logistics.
  3. Collaborate with internal teams and external partners to develop and implement innovative strategies that improve the attendee event experience and drive new pipeline for the business.
  4. Analyze pipeline and marketing data to identify areas for improvement and optimization.
  5. Prepare executive-level event briefs and presentations that report on data-driven results.
  6. Manage a Campaign Manager and Events Coordinator to help execute League Connect events and community engagement tactics.
Requirements
  1. Bachelor's degree.
  2. 7-10 years of Marketing experience, with a focus on event marketing.
  3. Proven track record of building and executing large B2B events.
About League

League is a platform that offers year-round initiatives to drive engagement and build a community of healthcare leaders. Our team is committed to delivering exceptional events and experiences that drive business results.



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