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Marketing Automation Strategist
2 months ago
Unlock Your Potential
At Lightspeed, we're looking for a talented Marketing Automation Specialist to join our Performance Marketing team in Montreal. As a key member of our team, you'll play a crucial role in driving business growth through the implementation and evolution of marketing automation global initiatives.
Key Responsibilities:
- Collaborate with cross-functional teams to launch, manage, and optimize email campaigns that drive business results
- Develop and execute email marketing programs, including segmentation, testing, and deployment, to optimize customer engagement
- Manage and maintain email calendars across various regions and business verticals
- Support strategic programs across the customer lifecycle, including batch sends, journeys, and triggers
- Launch and manage operational and marketing messages for leads and existing customers on our website using our chat software
- Oversee the management of our marketing automation tools
What You'll Need:
- 2+ years of experience in marketing automation or email marketing
- Hands-on experience creating and maintaining automation workflows and triggers with enterprise-level ESPs and CRMs
What We Offer:
- A truly flexible hybrid work environment (3 days/week in the office)
- Genuine career opportunities in a company that's creating new jobs every day
- A team that's big enough for growth but lean enough to make a real impact
And More:
- Lightspeed RSU program (we're all owners)
- Unlimited paid time off policy
- Flexible working policy
- Health insurance
- Health and wellness benefits
- Possibility for transit fees to be covered
- Paid leave assistance for new parents
- LinkedIn Learning
- Volunteer day