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Digital Marketing Strategist

2 months ago

Mississauga, Ontario, Canada Kinex Media Inc. Full time
About the Role

We are seeking a highly skilled Digital Marketing Specialist to join our team at Kinex Media Inc. as a permanent employee. The successful candidate will have a strong background in digital marketing and a proven track record of developing and implementing successful marketing strategies.

Key Responsibilities
  • Conduct Comparative Research: Conduct in-depth research on marketing strategies for industrial and commercial products, analyzing market trends and competitor activity.
  • Develop Marketing Materials: Create a portfolio of marketing materials, including website content, social media posts, and email campaigns.
  • Manage Digital Database: Maintain and manage our digital database, ensuring accurate and up-to-date information.
  • Develop Business Plans: Develop and implement business plans, including market research, competitor analysis, and financial projections.
  • Conduct Analytical Marketing Studies: Conduct analytical marketing studies to identify areas for improvement and optimize marketing strategies.
  • Develop Online Marketing Strategies: Develop and implement online marketing strategies, including search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing.
  • Collaborate with Team Members: Collaborate with team members to ensure alignment and consistency in marketing efforts.
Requirements
  • Education: College or CEGEP diploma.
  • Experience: 2 years to less than 3 years of experience in digital marketing.
  • Certifications: Google AdWords Certification.
  • Language: English.
  • Work Hours: 37.5 hours per week.