US Market Growth Strategist

3 weeks ago

Toronto, Ontario, Canada Momentum Financial Services Group_new Full time
About the Role
Momentum Financial Services Group_new is seeking a highly skilled and experienced Senior Director of Expansion to spearhead the strategic growth and development of our brand across the United States.

Job Summary:
We are looking for a seasoned professional with a proven track record in managing product-level P&L, analyzing market opportunities, and establishing partnerships to drive profitable growth and increase market volume. As a key member of our leadership team, you will be responsible for identifying and expanding into new states, leveraging resources to enhance profitability, foster partnerships, and ensure successful product launches.

Key Responsibilities:
• Oversee and be jointly responsible for the profit and loss of existing products in the US, ensuring financial targets and profitability are met.
• Collaborate with the product owner to analyze and refine product offerings, implementing strategies to improve profitability and market performance.
• Lead the launch of new products in the US market, developing and executing strategies for a successful market entry and sustained growth likely through partnerships.
• Utilize deep knowledge of the US market to identify opportunities and drive business expansion, adapting strategies to meet evolving market needs.
• Establish, track, and report on key performance indicators (KPIs), developing actionable plans to achieve or exceed targets.
• Manage and grow Money Mart's digital product in the US, ensuring its development aligns with market demands and is effectively scaled across multiple geographies.
• Work closely with the marketing team to ensure effective marketing support for US operations and coordinate with the digital team to optimize digital channels.

Requirements:
• 10-15 years of experience in product or strategy
• Proven track record in managing product-level P&L, ideally with experience in financial analysis and meeting profitability targets for products in the U.S. market.
• Experience working alongside product teams to refine offerings and enhance market positioning, ideally with hands-on experience in margin enhancement or cost efficiency initiatives.
• Demonstrated experience in leading product launches, developing go-to-market strategies, and driving product growth from launch through maturity, preferably in digital products or financial services.
• Significant experience in market analysis and growth strategy development for U.S. markets, with demonstrated success in driving business expansion. Experience in non-prime is important.
• Experience in setting clear KPIs and using dashboards or reporting tools to track performance metrics across multiple geographies or business units.
• Proven track record of successful collaboration with cross-functional teams to achieve common business goals, with a focus on aligning product and marketing strategies.
• Experience in strategic planning, particularly in competitive industries, and demonstrated ability to develop actionable plans that address market trends and ensure business sustainability.
• Experience building and maintaining relationships across functions (Sales, Operations, Marketing, etc.) to support and drive organizational objectives.

About You:
You have a bachelor's degree in business, finance, marketing, or a related field. You bring extensive experience in product management, strategic planning, and team leadership. Your expertise in market analysis, financial analysis, and product development has enabled you to drive growth and profitability in previous roles. You possess excellent communication and interpersonal skills, allowing you to collaborate effectively with cross-functional teams and build strong relationships with stakeholders.

What We Offer:
Momentum Financial Services Group_new offers a competitive salary range of $120,000 - $180,000 per year, depending on your level of experience and qualifications. We also provide a comprehensive benefits package, including medical, dental, and vision insurance, 401(k) matching, and paid time off.

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