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Bilingual Communications Manager
2 months ago
We are seeking a highly skilled and experienced Communications Specialist to join our team at the Amynta Group. As a key member of our Marketing and Communications team, you will play a critical role in developing and implementing effective communications strategies to engage our industry, consumer, and company audiences.
Key Responsibilities- Corporate Identity Management: Ensure all marketing materials, both internal and external, adhere to our company's corporate brand standards and overall brand experience.
- Strategic Messaging: Assist in developing communications strategies, including recommendations on messaging, channel usage, timing, and cadence.
- Communications Process Creation and Execution: Identify and document the different stages of creating and drafting communicative pieces, and understand the key players involved and approvals process.
- Content Creation and Copywriting: Drive written content creation and execution activities to effectively differentiate our products and services for dealers, dealer groups, OEMs, and consumers.
- Social Media Planning: Create and run a daily, weekly, and monthly social calendar on LinkedIn and other social outlets.
- Optimize Communications Channels: Contribute to the planning and implementation of content across all platforms, including creation of videos, graphics, illustrations, animations, social media posts, and website content.
- Media Relations: Foster effective relationships with media and industry contacts to support our position as a thought-leading F&I provider in Canada.
- Brand Awareness and Reach: Create communications content that is utilized consistently across all touchpoints, both internal and external, to increase our brand awareness and extended reach.
- Creativity: Think creatively, providing new ideas and concepts for the positioning and development of various marketing and communications materials.
- Timelines: Work at a fast pace and employ effective time management skills to ensure timelines are met and internal requests are responded to in a timely, professional manner.
- Teamwork: Employ a team approach to contribute to the overall success of the marketing group.
- College or university degree or equivalent experience in Marketing, Communications/PR, digital media, or a related field.
- 5+ years communications, public relations, marketing, or executive communications experience.
- Mandatory English and French verbal and written fluency.
- F&I and/or automotive/finance/insurance industry experience.
- Knowledge of Dealer, Dealer Group, and OEM dynamics.
- Demonstrated Digital, Web, and CRM communications expertise.
- Proven ability to execute innovative and creative communication techniques.
- Outstanding communication skills, written and verbal, with the ability to distil complex ideas into understandable and non-technical language.
- Strategic and creative thinker with excellent interpersonal and proof-reading skills.
- Confident in interacting with executives and senior management and effectively presenting a point of view across varying levels of the organization.
- Strong proficiency using electronic communication technology and software, specifically MailChimp, Outlook, SharePoint, Survey tools, Adobe Pro, and social media platforms (LinkedIn).
- Strong graphic design/visualization skills, including understanding of style, consistency, and color sense.
- Results-focused and deadline-sensitive.
- Media trained.
