Market Development Lead Western Canada
4 weeks ago
This role leads the Simplot Grower Solutions agPROVE program, identifying emerging markets to incorporate into product and service offerings. The ideal candidate will have a natural skill and passion for sales, complemented by a background in Agronomy.
Key Responsibilities- Research and Product Development Lead
- Partner with Sales Representatives to grow the Proprietary Brands business through a defined plan and consistent communication with assigned accounts
- Identify new and emerging markets and work with the Agronomy Manager to position Simplot Grower Solutions within these markets
- Oversee development of all agronomy summer tours, winter meetings, and events that showcase Simplot Grower Solutions in field knowledge
- Maintain consistent communication with the CPP Team to gain financial and product support from suppliers
- Work closely with Marketing to plan promotions to ensure strong brand presence and farmers' attendance at events
- Work closely with the Agronomy Manager and Agronomy Leads to coordinate the AgProve Trial Program
- Support ACEs and Agronomists in planning, planting, spraying, harvesting, and hosting events at Canola Showcase Plot locations
- Support Sales Representatives when needed to setup, harvest, and promote AgProve field trials
- Support the Agronomy Lead by participating in development of an Agronomy training plan for each Area team
- Keep current on industry trends and technology – transfer this knowledge to both Sales Representatives and customers
- Collaborate with Agronomy Leads to develop check-lists for Sales Representatives to ensure consistent and effective in-field demonstrations and trials
Industry Liaison
- Communicate with designated representatives for manufacturers and distributors
- Learn and upgrade knowledge of new products and product updates on chemical, fertilizer, and seed as required
- Maintain strong working knowledge of key industry people and competitors
Simplot Grower Solutions Member
- Be an active supporter and contributor to the communities we serve
- Contribute to and maintain a positive attitude in the workplace
- Keep and maintain confidentiality of all customers, staff, and suppliers and Simplot Grower Solutions business
- Read Simplot Grower Solutions Company Policies and OH&S Manual, including annual updates
- Help with any special projects as required
- Be familiar with and live the values that are defined by the Simplot Grower Solutions
- Continually develop leadership and business skills
- Approve, attend, and contribute to community activities when appropriate
- Set, maintain, and live high ethical and moral standards
- Pleasantly greet customers and suppliers
- Fill in for all roles when needed with appropriate skills and talents
- Support safety practices and initiatives as set by safety officer and ensure safe driving habits
- Maintain and tidy up office and yard
- Demonstrate respect and courtesy for all staff, customers, suppliers, and community
Expectations in addition to Roles and Responsibilities
- Interact well with customers, suppliers, employees, and all levels of management
- Create and present interesting, informative, and educational product presentations
- Work effectively in a remote environment, while also maintaining a collaborative virtual team relationship
- Participate in field research trials, capture accurate data, and showcase Simplot Grower Solutions attributes
- Professionalism among Area Agronomists
Bachelor's Degree (B.A. or B.S.) from 4-year college or university
Bachelor's degree in Agriculture. A 2-year Agriculture diploma and extensive industry experience will be considered.
Relevant ExperienceA minimum of 7 years combined experience in an Agriculture-related field with focus on Agronomy and Sales required.
Applicants must be registered or need to become registered with the Saskatchewan Institute of Agrologists.
Demonstrated computer skills in Microsoft Office.
Valid Class 5 driver's license.
Work Environment:
Daily travel, extended hours, and overnight travel within trade area is required.
Indoor and outdoor conditions.
Physical Demands:
Must be physically fit.
Able to lift a minimum 50 lb boxes into the back of a pick-up truck.
Able to climb on and off farm machinery.
Able to walk and work in field plots.
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