Senior Content Data Strategist

6 days ago


Montreal, Quebec, Canada CBCRadio-Canada Full time

CBC/Radio-Canada seeks a Senior Analyst, Audience and Activation (French Services) for our hybrid team.

Company Overview:

We create content that informs, entertains, and connects Canadians on multiple platforms. Our values include creativity, integrity, inclusiveness, and relevance.

Job Description:

This is a full-time role with a mix of in-office and remote work. You will partner with stakeholders to build trust and support their audience analysis needs, driving data-informed decisions. This involves technical expertise, relationship management, and tactical support skills.

  • Analyze audiences and provide recommendations for marketing initiatives.
  • Maintain audiences in data management platforms and clean rooms.
  • Work with marketing, product, and revenue teams to use and optimize audience data.

You will also assist with marketing planning, provide insights to sales teams, and collaborate with the Big Data and Data Synchronization teams.

Required Skills and Qualifications:
  • Three or more years' experience in a similar position.
  • Graduate degree in business intelligence, economics, IT, e-commerce, or a related field.
  • Proficient knowledge of data management platforms and APIs, including Lotame and BlueConic.
  • SQL or Python (pandas) programming skills.
  • Power BI proficiency.
  • Knowledge of web analytics tools and advertising platforms.

Salary: $85,000 - $110,000 per year, depending on location and experience.



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