Content Strategist
4 days ago
Job Overview
We are seeking a highly skilled Content Strategist to join our team at Publicis Worldwide.
About the Role
This is an exciting opportunity to work on high-profile automotive social media campaigns, collaborating closely with the North American team to develop and execute engaging content strategies that drive results.
Duties and Responsibilities:
- Develop and implement comprehensive social media content calendars, ensuring brand consistency and messaging across all channels.
- Schedule and manage content in social media management tools, working closely with clients to ensure approval and timely posting.
- Maintain and improve community engagement by responding to comments and customer service complaints in a professional and timely manner.
- Analyze social media metrics and provide insights on campaign performance, identifying trends and areas for improvement.
- Collaborate with internal teams to curate high-quality images and support digital integration efforts.
- Work closely with the Canadian and North American social team to adapt creative assets for the Quebec market, ensuring cultural relevance and sensitivity.
- Coordinate adaption of creative to French Canadian, maintaining brand integrity and consistency.
- Communicate effectively with clients, internal teams, and partners to ensure seamless collaboration and project success.
- Complete additional tasks and duties as assigned by management.
Qualifications:
- Bachelor's degree in Communications, Marketing, Journalism, or English preferred.
- 1-2 years' experience in a social media/digital marketing role, preferably in the automotive industry.
- Fluent in English and French (written and spoken).
- Exceptional oral and interpersonal skills.
- Advanced knowledge of Social Media Advertising platforms, including Facebook, Twitter, LinkedIn, YouTube, Instagram, Pinterest, Snapchat, and more.
- Working knowledge of digital space, website, and online advertising best practices.
- Solid grasp of Microsoft PowerPoint, Word, and Excel.
- Superior organizational abilities and attention to detail.
- Strong sense of urgency and meeting deadlines, ability to work independently with minimal supervision.
Salary Range:
$60,000 - $80,000 per year, depending on experience.
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