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Director of Communications and Public Affairs

2 months ago

Toronto, Ontario, Canada Meridia Recruitment Solutions Full time
Director, Communications and Public Affairs

Meridia Recruitment Solutions is partnering with Restaurants Canada to find a highly skilled Director, Communications and Public Affairs to join their team in Toronto, Ontario.

About the Role

The successful candidate will report to the EVP, Government Relations & Public Affairs and work closely with the VP, Marketing and Growth. They will be responsible for managing and leading all aspects of media and public relations programs, including handling day-to-day PR requirements to generate positive earned and/or owned media coverage for the brand and the overall foodservice industry.

Key Responsibilities
  • Develop and implement effective communications strategies that align with RC's overall advocacy objectives.
  • Manage the association's relationships with the media, including developing relationships with reporters, editors, and other key contacts.
  • Write articles for publication about RC advocacy initiatives and prepare press releases and media pitches on advocacy issues.
  • Prepare public spokespersons for media interviews with key messaging and support statistics.
  • Conduct daily media monitoring of industry issues, RC coverage, trade associations, and key stakeholders.
Requirements
  • Bachelor's degree or diploma in communications, public relations, journalism, or another related field.
  • At least six years of experience in the industry, with a combination of similar experience and education considered.
  • Strong written and oral communication skills to interact with elected officials, bureaucrats, RC members, suppliers, media, and stakeholders.
  • Strong understanding of how to utilize digital and social platforms.
  • Leadership skills to motivate the team, set goals, and encourage everyone to perform at their best.
About Restaurants Canada

Restaurants Canada is a national not-for-profit association dedicated to serving the dynamic and fast-paced restaurant and foodservice industry. Our mission is to advance the potential of Canada's foodservice industry through advocacy, research, and innovative programs.