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Sales Representative
2 months ago
About the Role:
We are seeking a highly motivated and results-driven Sales Representative to join our team at Arterra Wines Canada. As a Sales Representative, you will be responsible for managing and selling to a variety of multi-channel customers, including Government Liquor Stores, Independent Retailers, Grocery and On-Premise Accounts.
Key Responsibilities:
- Utilize the Arterra Wines Canada selling methodology to grow volume, sales revenue, market share, and premiumize the available product mix to generate strong EBIT and ROI.
- Ensure the annual sales volume, revenue, and margin contribution of accounts meet planned levels in order to meet and exceed the territory and provincial business plan.
- Develop annual account plans, progress reports, and track industry/competitive information.
- Maintain an appropriate call pattern and schedule for a predefined group of accounts determined by the ranking of volume and opportunity.
- Develop and deliver persuasive sales presentations to increase account share at existing wine accounts and secure distribution at new and developmental accounts.
- Utilize tools for business and weekly call planning, establishing call frequency, as well as real-time tracking of monthly targets of initiatives.
- Manage and control a promotional budget at both account and territory level.
- Secure and cultivate a strong position as a core partner and trusted resource within the trading area.
- Develop and maintain a professional relationship with all key decision makers and their partners.
- Create, maintain, and consult on wine lists for restaurants, hotels, and pubs.
- Collaborate with internal departments such as Trade Marketing, Business Insights, Human Resources, etc. to ensure cooperative and positive business development and growth.
- Identify, create, and manage need-satisfying, value-added initiatives and programs with accounts, including but not limited to tastings, incentives, display programs, education programs, and events.
- Complete other special projects as required, including but not limited to trade events, trade shows, consumer tastings, seminars, maintenance of storage units, staff training, and store set-ups.
Requirements:
- Enthusiasm, energy, and a strong desire to learn and succeed.
- A University Degree or Comparable (Primary Focus on Business, Sales, and/or Marketing).
- A track record of success in a similar role with a minimum of 1-3 years of experience.
- WSET or ISG Certification an asset.
- Strong wine product knowledge and understanding of the BC beverage alcohol industry.
- Account/Territory Management experience.
- Proven Experience or Certification in Sales and Negotiation.
- Strong analytical skills and polished presentation abilities.
- Excellent communication, interpersonal, and organizational skills.
- Proven problem-solving and negotiation skills with a demonstrated ability to deal effectively with customers and peers.
- Results-oriented, self-motivated, driven, and disciplined.
- Computer literacy, including the ability to create and modify PowerPoint presentations, Word and Excel documents, as well as effectively utilize web-based tools and resources.
- Proof of valid Driver's License will be required.
- Genuine interest and passion for the beverage alcohol industry.
- Ability and willingness to travel frequently and as required.
- Must reside within, or in close proximity to, the general area of the sales territory.
- Must be able to lift wine cases weighing up to 45 pounds.
- Must love to have FUN and be a part of a winning team.
What We Offer:
- Competitive salary and bonus.
- Benefits and Pension Plan.
- Product Allowances & Safe Ride Home Program.
- An organization that cares about Corporate Social Responsibility.
- Tuition reimbursement.
- Training & Development Programs.
- An opportunity to learn about the world of wine.
Compensation:
Budgeted Range – $58,000-$72,000/annual. The budgeted range will align with qualifications, including experience, education, training, licenses, certifications, and other business and organizational requirements.
We are committed to establishing a qualified workforce that reflects the diverse population it serves and we encourage applications from all qualified individuals. We are also committed to preventing and removing barriers to employment for people with disabilities, and we invite you to inform us should you have any accessibility or accommodation needs.
