Real Estate Marketing Director
4 days ago
At Woodlock Developments Ltd., we are seeking a seasoned Sales & Marketing Manager to drive the success of our real estate projects. This pivotal role requires a strategic thinker with exceptional sales and marketing expertise to oversee all project promotion and sales aspects.
The ideal candidate will have a proven track record of leading successful sales teams, achieving sales targets, and growing online presence. They will collaborate closely with our development team, manage marketing budgets, and lead the sales efforts to meet company objectives.
We offer a competitive salary of $120,000 - $150,000 per annum, plus opportunities for professional growth and the chance to work on impactful projects that shape communities across BC.
Key Responsibilities:
- Develop and execute comprehensive marketing plans for individual projects, including digital marketing, print, and social media campaigns.
- Liaise with marketing agencies to ensure projects are executed according to our needs and timelines are met.
- Create engaging content for social media platforms (Facebook, LinkedIn) to build brand awareness and attract potential buyers.
- Manage website and ensure it is up to date with accurate information and visually appealing.
- Coordinate the design and production of marketing materials (brochures, signage, sales center displays).
- Track marketing budgets and ensure they are aligned with project goals.
Corporate Marketing Strategies:
- Develop and implement corporate marketing strategies to enhance brand visibility and reputation.
- Manage corporate brand standards and ensure consistency across all marketing channels.
- Oversee internal and external communications, including email campaigns, newsletters, and social media.
- Analyze marketing performance metrics and provide recommendations for improvement.
Sales Management:
- Develop and implement sales strategies to achieve project sales targets.
- Track sales performance and provide regular reports to the CEO.
- Negotiate contracts and manage incentive programs.
- Manage sales software and databases.
Development Support:
- Collaborate with the development team to understand project timelines, features, and target markets.
- Provide input on project design, renderings, and marketing strategies.
- Assist with contract negotiation and coordinate project handover processes.
Qualifications & Skills:
- Bachelor's degree in Business, Marketing, Real Estate, or a related field.
- Minimum 5 years of experience in sales and marketing, preferably within real estate or property development.
- Strong project management skills and experience in managing marketing budgets.
- Proven track record of leading successful sales teams and achieving sales targets.
- Excellent communication and negotiation skills.
- Proficiency in digital marketing tools and platforms (e.g., Google Ads, WordPress, Canva, CRM systems).
- Proficiency in sales software (Lasso, Avesdo).
- Knowledge of homeowner care practices is an asset.
Why Work at Woodlock Developments?
As a dynamic team player, you will have the opportunity to work from home one day per week. We offer competitive compensation, opportunities for professional growth, and the chance to work on impactful projects that shape communities across BC.
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