Marketing Specialist
3 weeks ago
At Protrack, we're committed to delivering innovative and reliable solutions for the Aggregate, Mining, Biomass, and Waste Recycling Industries. Our team is dedicated to providing world-class service and support, ensuring our customers receive the best possible experience.
We're seeking a talented Social Media Marketing Specialist to join our dynamic team. This full-time hybrid role is based in Chilliwack, BC, with flexibility for remote or hybrid work. As a key member of our marketing team, you'll be responsible for managing social media campaigns, creating engaging content, and implementing digital marketing strategies to increase brand awareness and engagement within the heavy equipment sector.
The ideal candidate will have excellent social media marketing and content creation skills, with experience in developing and executing social media strategies. You'll collaborate with our sales and product teams to align social media campaigns with overall marketing objectives and product launches. Additionally, you'll track, analyze, and report on key social media performance metrics to assess campaign effectiveness and optimize strategies.
This role requires strong written and verbal communication skills, as well as the ability to work independently and collaboratively. If you have an eye for creative and engaging content, and are up-to-date on social media tools, trends, and best practices, we'd love to hear from you
In this role, you'll have the opportunity to:
- Develop and execute social media strategies to increase brand awareness and engagement within the heavy equipment sector.
- Attend trade shows and events to network and promote Protrack's products.
- Collaborate with sales and product teams to align social media campaigns with overall marketing objectives and product launches.
- Track, analyze, and report on key social media performance metrics to assess campaign effectiveness and optimize strategies.
- Optimize social media content using SEO best practices to drive organic traffic to our website and landing pages.
- Work with key vendors and media partners to promote Protrack's equipment.
As a valued member of our team, you'll enjoy a competitive salary of $65,000 - $80,000 per year, depending on your level of experience. Plus, you'll benefit from a dynamic, fast-paced work environment, opportunities for professional growth and learning, and a clean and modern work environment.
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