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Marketing Vice President, E-commerce and Visual Presentation

2 months ago


Montreal, Quebec, Canada Reitmans Full time

About the Role

We are seeking a highly experienced and strategic Marketing Vice President to lead our brand's marketing efforts, focusing on e-commerce and visual presentation. As a key member of our leadership team, you will be responsible for developing and executing our brand's marketing strategy, driving business growth, and enhancing customer experience.

Key Responsibilities

  • Develop and Execute Marketing Strategy: Create and implement a comprehensive marketing strategy that aligns with our brand's vision and goals, driving business growth and customer engagement.
  • Lead Omnichannel Experience: Oversee the development and execution of omnichannel marketing campaigns, ensuring a seamless customer experience across all touchpoints.
  • Drive Digital Transformation: Lead the transformation of our brand's digital presence, leveraging data and analytics to inform marketing decisions and drive business results.
  • Build and Lead Marketing Team: Develop and manage a high-performing marketing team, providing guidance and support to ensure the success of our marketing initiatives.
  • Collaborate with Cross-Functional Teams: Work closely with cross-functional teams, including sales, product, and operations, to ensure alignment and effective execution of marketing strategies.

Requirements

  • 15+ years of experience in marketing, with 7+ years in a leadership role
  • Proven track record of driving business growth and customer engagement through marketing initiatives
  • Strong understanding of omnichannel marketing and digital transformation
  • Excellent leadership and communication skills
  • Ability to analyze data and make informed marketing decisions

About Reitmans

Reitmans is a leading Canadian retailer with a rich history of success. We are committed to providing a diverse and inclusive work environment, where all employees can thrive and contribute to our company's growth and success.