Digital Marketing Leader

3 weeks ago

Windsor, Ontario, Canada H1bvisahub Full time

Delve is a leading performance media agency that helps clients grow their customer base by integrating the power of tech and data in media. Our team works together as one highly functioning unit, driven by our passion for creating exceptional value for clients and an engaging work environment for team members.

We deliver digital marketing management, first-party data science, and consulting services on a global scale. We connect the dots between data and technology in media by identifying clients' super fans, deterministically finding more of them, and converting them online in the most effective way.

Delve has been recognized as Built In Colorado's Best Places to Work for three years in a row. Our culture emphasizes professional development in an environment where everyone can have an impact. We prioritize self-care, family, community, and career growth, allowing our team to thrive.

Headquartered in Boulder, Colorado, Delve also has offices in Warsaw and Minsk, with team members in 10 other countries. We're committed to making a positive impact through our work with high-profile global customers like UNICEF, International Rescue Committee, Virgin Voyages, and Apple Leisure Group.

Job Overview:

This exciting opportunity is for a hands-on leader to oversee a growing Paid Search & Social team and turn it into a powerful revenue driver for our fast-growing global digital agency. As a Digital Marketing Leader, you'll lead multi-million dollar campaigns that focus on reaching the right audience at every stage of the funnel for clients around the world.

You'll oversee the strategic development and execution of innovative Paid Search and Social campaigns across multiple platforms, including Google Ads, Meta, TikTok, LinkedIn, and more. With support from the Paid Search & Social team, you'll be accountable for planning complex campaigns that deliver exceptional performance and tangible value to our clients.

The Ideal Candidate:
  • Has a proven track record of building, inspiring, and coaching a team of Paid Search & Social professionals in executing performance-focused campaigns with maximum operational efficiency.
  • Can lead the realization of commercial value through strong client management and the expansion of business unit Paid Search & Social capabilities.
  • Drives profitable business growth by becoming a trusted advisor to senior-level clients and industry partners.
Key Responsibilities:
  • Project Margin Management: Ensure the department meets or exceeds Project Margin Targets. Lead forecasting efforts and make data-driven decisions based on analysis of past and projected margins.
  • Leadership with a Vision: Lead with a clear focus on achieving goals through your managers, not just by managing. As a coach, you will cultivate and promote internal talent, building future leaders.
  • Customer Education & Thought Leadership: Serve as a confident and personable Subject Matter Expert, offering deep expertise and a strong point of view beyond the immediate scope of work.
  • Profitability & Operational Efficiency: Elevate the quality and consistency of client engagement execution through setting team expectations and implementing best-in-class planning and process implementation.
Requirements:
  • Minimum 8-10 combined years of working hands-on with Paid Search & Social platforms.
  • 8+ years of hands-on experience managing paid digital media, including 5+ years managing Google Ads and 4+ years managing paid social campaigns.
  • 5+ years leading the client experience from strategy development to weekly performance reviews and QBRs.
  • 5+ years leading a Paid Search and/or Paid Social team of 10+ specialists, account managers, and analysts.
Benefits:
  • Competitive salary range $150,000 – $175,000 plus a 10% salary performance bonus.
  • Comprehensive health coverage, life insurance, disability coverage, and a 401(k) plan with a 4% match/company contribution.
  • Generous vacation, sick leave, and paid holidays, as well as up to 3 months of paid parental leave.
  • A hybrid working model with Tuesdays, Wednesdays, and Thursdays in office and Mondays and Fridays remote.

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