Senior Account Strategist

1 day ago

Remote, Canada Major Tom Full time
{"title": "Senior Account Strategist", "description": "About Major Tom

Major Tom is a full-service digital marketing agency that helps organizations thrive in a complex landscape. With headquarters in Vancouver, Toronto, and New York, we offer a unique blend of strategy, marketing, development, and creative expertise.

Our international clients include Roller Rabbit, Little Potato Company, Teck Resources, and Seneca College.

We're a team of industry specialists who create work we're proud of for folks we believe in. Our biggest heroes bring humility, an open mind, and a positive attitude to our team every single day.

Job Description

We're seeking a Senior Account Strategist with a minimum of five years of professional experience in managing client relationships and developing digital strategies. The ideal candidate is a forward-thinking, proactive problem-solver with the ability to seamlessly transition from big-picture strategy to detailed execution.

Key Responsibilities
  • Lead digital strategy for clients as the main point of contact and decision-maker.
  • Manage campaigns across Google, Meta, and additional platforms, with proficiency in Google Analytics.
  • Foster strong relationships with external vendors and effectively communicate with them.
  • Build and nurture client relationships, ensuring long-term client retention.
  • Identify growth opportunities within accounts and craft strategies to offer new products/services that drive success and increase sales.
  • Collaborate with internal teams to provide strategic recommendations and presentations that drive successful client outcomes.
  • Conduct targeted research to meet client needs and analyze performance metrics to identify trends and deliver insightful, data-driven reports.
Requirements
  • 5+ years in a digital marketing agency or in-house digital marketing role.
  • Media expertise: in-platform experience, managing campaigns across Google, Meta, and additional platforms.
  • Vendor relations: experience in media planning and buying, with a proven ability to foster strong relationships and effectively communicate with external vendors.
  • Client relationship management: ability to build and nurture client relationships, ensuring long-term client retention.
  • Account growth: identify growth opportunities within accounts, crafting strategies to offer new products/services that drive success and increase sales.
  • Account strategy: collaborate with internal teams to provide strategic recommendations and presentations that drive successful client outcomes.
  • Communication: strong presentation skills, confidently delivering insights and updates in meetings, with the ability to tailor messaging for different audiences.
  • Research & reporting: conduct targeted research to meet client needs, while analyzing performance metrics to identify trends and deliver insightful, data-driven reports.
Preferred Qualifications
  • eCommerce experience.
  • Experience with email marketing campaigns and/or marketing automation.
  • In-depth knowledge of search engine optimization best practices.
What We Offer

We offer a comprehensive benefits package, including paid time off, flexible working hours, and a wellness program. Our team is passionate about creating a positive and inclusive work environment.

We're committed to equal opportunity and fair treatment for all. The company prohibits discrimination on the basis of age, race, disability, ethnicity, marital or family status, national origin, religion, gender, sexual orientation, veteran status, genetic information, gender identity, medical condition, or any other characteristic protected by law.

We welcome and encourage applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

", "lang_code": "en"}

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