Cannabis Brand Strategist

24 hours ago


London, Ontario, Canada Isarta Full time

Organigram is a leading Canadian licensed producer of high-quality, indoor-grown cannabis. As part of our team, you will play a critical role in driving brand growth and managing the commercialization of new products.

About Us

We are a diverse and inclusive organization that cares about our employees and the communities we support. Our competitive salary and benefits package includes education reimbursement, flexible work environment, annual wellness credit, and unlimited vacation time.

Job Description

We are seeking an action-oriented and results-driven Brand Manager to lead the development and execution of our largest recreational brand activations and product innovation executions.

  • Develop and execute comprehensive brand strategies to drive market share, revenue & profitability.
  • Manage the commercialization of new products from concept development through in-store execution and post-launch analysis.
  • Collaborate with cross-functional teams including sales, product development, commercialization, finance, legal and supply chain to ensure alignment and successful execution of new product launches.
  • Monitor and analyze market trends, consumer insights, and competitor activities to inform brand strategy and decision-making.
Requirements

To be successful in this role, you will need:

  • Bachelor's degree in Marketing, Business, or a related field (MBA preferred).
  • Minimum of 5 years of brand management experience ideally within the cannabis or a consumer packaged goods (CPG) category.
  • Proven track record of managing a brand's P&L and driving profitable growth.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.

The estimated salary for this position is around $80,000 - $100,000 per year, depending on location and experience. If you are a motivated and innovative marketer who excels in both strategic thinking and detailed execution, please apply today



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