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Social Media Content Creator

2 months ago

Canada Fièra Cosmetics Full time
About Us

Fière Cosmetics is a rapidly expanding wellness and beauty company dedicated to serving women over 40. We take pride in creating high-quality products that enhance beauty and confidence. With a dynamic company culture, we are on a mission to revolutionize our industry.

Our commitment to exceptional customer service and giving back to the community has fueled our explosive growth, and we have donated over 3 million meals, a number we are immensely proud of and plan to continue growing.

At Fière, we value our people and offer tremendous opportunities for career advancement and personal growth.

About the Role

As a Digital Marketing Specialist at Fière Cosmetics, you will play a pivotal role in growing and enhancing our organic social media presence, particularly in the face of a rebrand.

Collaborating closely with the marketing team, you will lead the development and execution of a results-driven organic social media strategy, ensuring maximum engagement and awareness among our target audience of women over 40.

This role is instrumental in shaping our company's future and contributing to our rapid growth.

Responsibilities
  • Revamp organic social media presence in the face of a company rebrand.
  • Champion the development and execution of a results-driven organic social media strategy.
  • Develop and curate engaging organic campaigns and content for social media platforms.
  • Play a pivotal role in the creation and execution of influencer and ambassador strategies and campaigns, and communicate with influencers and ambassadors.
  • Work with graphic designers and video editors to execute ideas.
  • Maintain unified brand voice across different social media channels.
  • Monitor engagement and communicate findings and opportunities to the marketing team.
  • Collaborate with the marketing team to create a social media calendar.
  • Monitor social media channels for industry trends.
  • Assist in the creation and editing of written, video, and photo content for social media ads.
  • Assist in the coordination of our email marketing and influencer campaigns.
  • Attend campaign planning meetings to align organic social campaigns to paid advertising campaigns when appropriate.
Qualifications

To excel in this role, you should possess:

  • Years' experience working solely in social media management and/or content development.
  • PROVEN experience in increasing organic reach for DTC brands on various social media platforms.
  • Experience in influencer marketing.
  • Passion for social media and proficiency with major social media platforms and social media management tools.
  • Proficiency with video and photo editing tools, digital media formats.
  • A keen interest in monitoring current and future trends in the digital content and social media space.
  • Strong copywriting and copy editing skills.
  • Top-notch oral and verbal communication skills.
  • Impeccable time management skills with the ability to multitask.
  • Strong attention to detail.
What's in it for you
  • A fully remote role that offers flexibility in your work environment.
  • Company Timezone: Fière Cosmetics operates on GMT 4 time zone.
  • Join a fast-growing company where you can actively contribute to shaping our brand's future.
  • Collaborate with a team of innovative and passionate marketers.