Marketing and Brand Development Specialist
1 month ago
Job Title: Marketing Specialist
Job Summary:
We are seeking a highly skilled Marketing Specialist to join our team at Arish Immigration Services Inc. The ideal candidate will have a strong understanding of traditional and digital marketing tools and strategies, excellent communication skills, and the ability to work in a fast-paced, multicultural environment.
Key Responsibilities:
- Develop and execute marketing plans that include digital campaigns, events, and PR efforts to increase company visibility and lead generation.
- Manage social media profiles and presence, including content creation, monitoring, and responding to client interactions.
- Create and distribute engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages.
- Analyze market trends and customer feedback to recommend marketing strategies.
- Coordinate with external agencies or vendors to execute promotional events and campaigns.
- Monitor and report on the effectiveness of marketing campaigns using predefined KPIs.
- Assist in the optimization of our website and social media channels for SEO as well as usability.
- Manage email and database marketing tools.
Qualifications:
- Bachelor's degree in marketing, Business, or related field.
- One year of experience in a marketing role, preferably in a consulting or legal environment.
- Strong understanding of traditional and digital marketing tools and strategies.
- Excellent communication skills, both verbal and written.
- Ability to work in a fast-paced, multicultural environment.
- Experience in content creation and graphic design is a plus.
What We Offer:
- Competitive salary and benefits package.
- Opportunities for professional development and career growth.
- A supportive and collaborative work environment.
- Flexible working hours with remote working options.
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