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Strategic Marketing Partner

2 months ago


Winnipeg, Manitoba, Canada Civica Full time

About Civica: Civica is a leading software provider dedicated to enhancing critical services for citizens globally. Our solutions are utilized by over 5,000 public organizations, impacting more than 100 million individuals worldwide.

Our Vision: We aspire to be a GovTech leader, addressing the needs of citizens and those who serve them. With over two decades of sustained growth, we are at a crucial juncture in our journey to achieve this vision.

Role Overview: The Marketing Business Partner plays a vital role in our Canadian Technology division, acting as a liaison between various marketing teams to implement effective marketing strategies tailored to the business sector.

Key Responsibilities:
  • Build and nurture relationships to drive results.
  • Serve as the marketing representative at senior leadership meetings, providing expertise and insights.
  • Manage and enhance the marketing funnel, effectively communicating strategies and outcomes.
  • Utilize a data-driven approach to influence decisions and optimize marketing efforts.
  • Demonstrate strategic thinking, commercial insight, and exceptional project management skills.
Essential Qualifications:
  • Proven experience in stakeholder management, particularly with senior leadership and executive teams.
  • Strong collaboration abilities and a track record of successful partnerships.
  • High proficiency in budget management, including planning and forecasting.
  • Analytical mindset with a focus on data-driven decision-making.
  • Background in Performance Marketing is preferred.
  • Excellent communication skills, capable of engaging stakeholders at all levels.
  • Minimum of 10 years of experience in marketing strategy, ideally within the B2B technology or SaaS sectors.

Life at Civica: We prioritize a flexible and enjoyable work environment, offering numerous benefits that contribute to our reputation as a top employer.

Benefits:
  • Employee Wellbeing: Our people-first approach includes comprehensive health and wellbeing programs, supported by Mental Health Champions.
  • Generous Leave Policy: We provide ample time off to ensure work-life balance.
  • Rewards and Recognition: We acknowledge and celebrate the contributions of our team members through various recognition programs.
  • Tenure Milestone Recognition: We honor the dedication of our employees with recognition for their years of service.
  • Employee-led Affinity Groups: We foster inclusivity through various groups that encourage sharing experiences and ideas.

Civica Accolades:

  • 'Investors in People' – Gold: We are committed to the growth and development of our employees.
  • Great Place to Work: We strive to create an exceptional employee experience.
  • Financial Times - Diversity Leader 2023: We are dedicated to maintaining an inclusive culture.
  • Australian Business Awards – Employer of Choice: Recognized for our commitment to employee satisfaction.
  • Top Rated Employer – Glassdoor: Our average employee tenure reflects our positive work environment.
  • Societal Impact: Our solutions contribute to positive changes in society, supporting various public sector organizations.