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Digital Marketing Director

2 months ago

Mississauga, Ontario, Canada WinMagic Corp. Full time
Job Description

**About the Role**

WinMagic Corp. is seeking a highly skilled and experienced Digital Marketing Director to join our team. As a key member of our marketing department, you will be responsible for developing and executing strategic marketing plans to drive business growth and increase brand awareness.

Key Responsibilities:

  • Develop and implement comprehensive marketing strategies to achieve business objectives
  • Work closely with the management team to develop marketing plans and budgets
  • Collaborate with cross-functional teams to ensure effective marketing programs
  • Manage web content development, B2B demand generation, campaign management, and branding
  • Align with product development and sales engineers to understand WinMagic's products and competitive environment
  • Manage third-party contractors and agencies as needed
  • Collaborate with the events coordinator for tradeshow and event participation
  • Drive success of SEO, SEM, PPC, and other online marketing efforts

Requirements:

  • Post-secondary degree in Marketing or a related field
  • 5-7 years of hands-on experience in email and digital marketing
  • Experience in managing cross-functional partners and building strong relationships
  • Creative thinker with problem-solving skills and attention to detail
  • Experienced project manager with excellent organizational skills
  • Demonstrated proficiency in strategic thinking and communication

What We Offer:

  • Equity (where applicable), bonuses, and comprehensive benefits
  • Health, dental, and vision insurance, prescription drug benefits, and paid leaves