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Strategic Client Partner

1 week ago

Toronto, Ontario, Canada The Home Depot Full time

The Home Depot offers a unique opportunity for a Client Strategy Specialist to join our media team and contribute to shaping the next decade of shopper marketing. As a key stakeholder, you will partner with our Orange Apron Media (OAM) leadership team to develop and deliver onsite and offsite campaigns using various platforms and tools.

Key Responsibilities
  • Partner with Sr. Account Specialists and vendors to get assets and build campaigns in Orange Access
  • Review campaign data to look for optimization opportunities or critical issues
  • Launch, manage and track vendor campaigns; spend portfolio budgets to 95%+ completion
  • Launch event campaigns and work with marketing on using lock-ups and approved copy and promo messaging
  • Work with production on adjusting and improving creative
  • Optimize campaigns based on traffic, awareness or conversion as needed to meet or exceed client expectations

In this role, you will also collaborate and partner with Lead Media Planner and Sr. Account Specialists on vendor goals and blocking charts. You will follow and improve any part of the campaign build process and utilize the workback schedule.