Marketing and Growth Specialist

14 hours ago


Vancouver, British Columbia, Canada FreshBooks Full time

At FreshBooks, we're on a mission to simplify accounting for small business owners. We believe in human-centric connections that empower teams to do their best work.

The Opportunity

We're looking for a customer-focused Marketing and Growth Specialist to join our Base Revenue and Product Marketing team. This role will collaborate with other marketing stakeholders to drive a strong go-to-market strategy for our base customers.

Key Responsibilities:
  • Develop and execute marketing campaigns to increase subscription and add-on monthly recurring revenue (MRR)
  • Work closely with Business Development to ensure tactics, value props, and messaging for partner add-ons are impactful
  • Identify new opportunities and programs to drive MRR growth
  • Analyze campaign performance and provide recommendations for future improvements

As a Marketing and Growth Specialist, you'll have the opportunity to directly influence key KPIs for FreshBooks and make a meaningful impact on our business.

What You'll Bring:
  • 2+ years of experience in marketing or a related field
  • Proven track record of creating successful marketing campaigns and owning programs from brief to execution
  • Strong marketing communication skills and ability to provide feedback on copy and design
  • Experience developing email campaigns, including marketing drips and ad hoc communications

We offer a comprehensive benefits package, including health and wellness benefits, generous time off, and professional development opportunities.

About Us:

FreshBooks is an equal opportunity employer that values diversity and inclusion. We're committed to creating a supportive and flexible workplace where everyone can thrive.


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