Sports Partnerships Manager

3 weeks ago

Toronto, Ontario, Canada Rogers Full time
About the Role

We are seeking a strategic and high-performing brand-marketer to join our team as a Manager, Sport Partnerships. As a key member of our Corporate team, you will contribute to the development and execution of Rogers' partnership strategy that not only breaks through but delivers against business objectives.

Key Responsibilities
  • Program lead across various sport partnerships (hockey, baseball, tennis & golf - specific portfolio to be established based on candidate)
  • Collaborate with internal and external cross-functional partners to lead, develop and execute integrated campaigns
  • Manage Partnership marketing campaigns: strategy & development of multiple projects, lead program execution from end-to-end, drive the creative brief writing process, insights-driven creative development and media planning to activate Rogers partnerships, define and track key performance KPIs to measure success
  • Identifying opportunities/ key learnings to increase successful outcomes, lead key responsibilities across Rogers' partnerships portfolio: prepare memos/decks/ plans for senior leadership, identifying and building partnership strategy that will optimize performance and deliver business results, contribute insightful context to inform strategic thinking
  • Continuously identify ways to challenge the status quo and elevate Rogers partnerships relevant to business objectives and new innovative spaces for Rogers with potential for long-term growth and business impact
Requirements
  • 5+ years of marketing, strategic planning, and/or related partnerships experience managing large scale integrated campaigns
  • University degree, preferably in marketing, and/or related field
  • Critical-thinker with experience translating consumer insights into actionable tactics, understanding and use of research tools to distill data to insights
  • Strong communication skills - confident brief / memo/ deck writer & verbal storyteller, ability to establish relationships and to influence, desire to innovate and share ideas that have real business impacts
  • Deep understanding of partnership marketing industry landscape and trends (an intimate knowledge of North American / Global sports culture is a plus), solutions oriented approach to problem solving, a collaborator that can work successfully across all organizational levels in a fast-paced environment, ability to embrace change and continue to evolve, excellent organization and project management, able to manage multiple high-profile projects at once
What's in it for you?

We believe in investing in our people and helping them reach their potential as valuable members of our team. As part of our team, you'll have access to a wide range of incredible resources, growth opportunities, discounts, and perks, including:

  • Competitive salary & annual bonus
  • Competitive & flexible health and dental benefits, pension plan, RRSP, TFSA, and Stock matching programs
  • Discounts: Enjoy up to 50% off Rogers Services and Blue Jays Tickets, 25% off TSC items, and a 20% discount on all wireless accessories sold in Rogers stores
  • Paid time off for volunteering
  • Company matching contributions to charities you support
  • Growth & Development Opportunities: self-driven career development programs (E.g. MyPath program), Rogers First: priority in applying to internal roles of interest
  • Wellness Programs: Homewood employee & family assistance program, Cognitive Behavioural Therapy (CBT) & Virtual therapy sessions, low or no-cost fitness membership with access to virtual classes
  • Our commitment to the environment and diversity: work for an organization committed to environmental protection, strong commitment to diversity and inclusion with employee resource groups supporting equity-deserving groups including groups representing People of Colour, 2SLGBTQIA+, Indigenous Peoples, Persons with Disabilities and Women

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