Senior Director of Marketing and Revenue

6 days ago

Old Toronto, Canada JRoss Recruiters Full time
Job Description

We are seeking a highly skilled and experienced Senior Director of Marketing and Sales to join our hotel executive team.

This role is responsible for developing and executing strategies to drive revenue across all segments, ensuring achievement of the hotel's budget and Customer Success Indicators (CSIs).

The successful candidate will provide strategic direction to the hotel executive team on plans and initiatives to drive revenues and meet budget and CSI targets.

Key responsibilities include:

  • Collaborating with the hotel executive team to prepare, distribute, and implement the hotel's strategic plans related to Sales, Marketing, and Revenue.
  • Developing and executing strategies to drive revenue across all segments, ensuring achievement of the hotel's budget and Customer Success Indicators (CSIs).
  • Providing strategic direction to the hotel executive team on plans and initiatives to drive revenues and meet budget and CSI targets.
  • Championing the relationship between Sales, Marketing, and Revenue Management, both internally and with regional and head office counterparts.
  • Creating a cohesive approach to all sales and marketing efforts by coordinating the Sales, Marketing & eBusiness, and Revenue teams for maximum effect.
  • Overseeing the development of annual budgets for Sales, Marketing, and Revenue.
  • Leading weekly ROME meetings.
  • Implementing effective succession planning and talent development within the hotel's Sales, Marketing, and Revenue departments.
  • Collaborating with the Director of Marketing & eBusiness to oversee the development of campaigns and target markets using both traditional and digital marketing channels.
  • Providing strategic direction for the hotel's sales mix, pricing structure, positioning, direct sales, revenue management, reservations, and conference services.
  • Assisting with the recruitment of Sales, Marketing, and Revenue teams.
  • Fostering a team culture that aligns with the hotel's mission, vision, and values.
  • Preparing, implementing, and compiling data for strategic plans, monthly reports, annual goals, budgets, forecasts, and other reports as required.
Requirements
  • Minimum of 5 years in a senior leadership role within Sales, Marketing, and/or Revenue Management.
  • At least 10 years of experience in sales, marketing, or revenue with a large hotel.
  • Post-secondary education in Hospitality Management.
  • Strong understanding of Market Share (RGI) and the ability to analyze past and forecast future performance.
  • Highly proficient in Excel with good knowledge of Microsoft Office products.
  • Proficiency in IDeaS software is a definite asset.
  • Excellent understanding of industry systems, procedures, and best practices.
  • Additional education in Sales, Marketing, and Revenue Management is an asset.
  • Collaborative team player focused on organizational success, performance, and building strong internal and external relationships.
  • Confident and professional communicator.
  • Champion of the hotel's Sales, Marketing, and Revenue departments, acting as a bridge between the region and corporate office.
  • Exceptional presentation and negotiation skills.
  • Strong interpersonal and influencing skills, able to communicate effectively and positively with all colleagues.
  • Ability to manage conflicting business priorities and facilitate career development opportunities.
Corporate Culture

The hotel's commitment to exceptional service, coupled with its extensive facilities and amenities, ensures a fulfilling and enriching work experience.

  • Company events
  • Company pension
  • Dental care
  • Disability insurance
  • Discounted or free food
  • Employee assistance program
  • Extended health care
  • Life insurance
  • On-site parking
  • Paid time off
  • Wellness program

The hotel is committed to providing a fair and equitable work environment and encourages applications from qualified individuals.

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