Digital Marketing Solutions Specialist
7 days ago
About Us
Nativex is a leading digital marketing agency providing high-quality user acquisition automation tools, KOL marketing services, and creative customization capabilities to help brands and apps worldwide boost their cross-regional growth.
We are part of the Mobvista Group with offices in 14 locations globally and serve over 3,000 brands and apps across more than 60 countries. Learn more at www.nativex.com.
About This RoleThis critical role involves managing day-to-day relationships with NA-based advertisers, directly responsible for optimizing their advertising campaigns. You will work closely with marketing and product teams on advertiser communication plans related to new feature launches and program changes.
Job Responsibilities- Maintain and deepen relationships with mobile internet advertising clients, understanding client needs, and delivering high-quality customer service.
- Develop promotional plans on various domestic and foreign media channels, including META/GOOGLE/TIKTOK/KWAI/ByteDance/Tencent/Kuaishou etc., follow up, and implement plans to tap into traffic potential, coordinate resources, and fulfill client user growth goals.
- Gain an in-depth understanding of clients' overseas KOL resource needs and overseas short video ad creative needs, accurately conveying client needs to the overseas KOL team and design team to grasp overall progress, evaluate cooperation effects, optimize processes, and achieve high-quality project delivery.
- Work closely with the planning team on domestic and overseas market research and competitor analysis to extract and integrate effective information and assist with developing integrated marketing solutions to acquire new clients.
- Regularly review and analyze the overall business situation, identify opportunities to optimize client delivery, explore client re-marketing opportunities, improve operational quality and efficiency.
The estimated salary for this role is around $90,000 - $110,000 per year, depending on experience and qualifications.
As a Digital Marketing Solutions Specialist at Nativex, you can expect a comprehensive benefits package, including health insurance, retirement savings plan, paid time off, and opportunities for professional growth and development.
Requirements- 1-3 years of relevant industry experience or operations experience preferred, e-commerce marketing/UA/contenting marketing/brand marketing background preferred.
- Ability to speak Mandarin fluently.
- Understanding of ad tech and mobile advertising markets in North America, be passionate and interested in cross-border and go-to-market solutions.
- Relevant experience in customer-facing roles or customer service required.
- Excellent analytical and problem-solving skills.
- Excellent communication and coordination skills, teamwork spirit, time management and allocation abilities, able to adapt to high-pace multi-tasking work rhythms.
- Proficient with Excel pivot tables, vlookup, and other basic data processing functions, strong data analysis capabilities, and logical thinking.
- Strong learning ability, proactive, patient, and resilient personality, strong sense of responsibility and drive.
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