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Marketing Coordinator
2 months ago
BellatRx is a mid-market, privately held manufacturer of packaging equipment with clients and suppliers in North America and internationally. Our actions are guided by six core values that have been key to our success as a global leader in the design, manufacture, distribution, and service of packaging machines and complete packaging lines.
Job SummaryThe Marketing Coordinator will report directly to the Marketing Supervisor and be responsible for implementing and executing marketing and advertising campaigns, maintaining promotional materials inventory, planning meetings and trade shows, maintaining databases, and preparing reports.
Main Responsibilities- Support department initiatives such as events and shows coordination, email marketing campaigns, social media content, marketing collateral, and copy creation.
- Assist with marketing program execution such as collateral development, product brochures, and corporate presentations in line with the company's corporate identities.
- Coordinate logistics for marketing events, in-person and virtual trade shows.
- Coordinate product, event, or content email marketing campaigns and monthly newsletters.
- Assist with developing and creating content for social media such as LinkedIn, YouTube, etc.
- Assist in creating content for offline and online digital ads and communicate with an outsourced graphic designer to create the final ad when required.
- Coordinate the shooting of marketing videos from shooting to supervising editing and uploading videos on different platforms.
- Update company digital profiles on different platforms such as PMMI Leaders in Packaging, ProSource, etc.
- Update and maintain marketing materials including images, videos, and all other content in the marketing folder and on marketing racks.
- Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports.
- Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs and competitiveness.
- 1-3 years of proven experience in marketing.
- Bachelor's degree in project management, marketing, communications, or a related field.
- Knowledge of MS PowerPoint, Excel, and any marketing automation programs.
- Knowledge of WordPress, graphic design, SEO, or paid ads (an asset).
- Strong organizational and project management skills, as well as attention to detail.
- Excellent written and verbal communication skills.
- Excellent copywriting and proofreading skills.
- Experience with various marketing platforms, channels, and best practices, including social, digital, and email marketing.
- A self-starter who moves projects forward, prioritizes tasks, and meets strict deadlines.
- High level of creativity.
- Able to travel.
- Bilingual: English and French (the majority of our customers and suppliers communicate in English).
- Health: Group insurance including dental and Telemedicine.
- Personal Assistance: Employee Assistance Program.
- Savings: RRSP-DPSP contributions plan.
- Fun: Employee social activities.
- To stay in shape: Access to our on-site employee's private gym.
- Wellness: Paid Personal Time Off.
BellatRx offers highly competitive salary.
Next StepsThe next step in the process is to complete a Culture Index Survey. In addition to reviewing applicants' qualifications and experience, the Culture Index Survey helps us better understand overall 'fit' and how individuals prefer to be managed, motivated, and communicated with. To complete the survey, click HERE.