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Senior Manager, Marketing Planning
2 months ago
About the Role
We are seeking a highly skilled and experienced Senior Manager to join our Marketing team at Questrade Financial Group. As a key member of our leadership team, you will be responsible for developing and executing marketing strategies that drive business growth and customer engagement.
Key Responsibilities
- Collaborate with the Chief Marketing Officer (CMO) and Marketing Leadership Team to develop and prioritize marketing initiatives and roadmaps.
- Set Objectives and Key Results (OKRs) for the Marketing Operations function and track progress throughout the year.
- Provide comprehensive administrative and operational support to the CMO, including calendar management, meeting coordination, and stakeholder engagement.
- Manage the annual marketing budget planning process and create a comprehensive marketing budget plan for review and approval.
- Support the development and execution of strategic business initiatives from concept to execution.
- Directly manage specific projects and oversee the success of major cross-functional marketing projects.
- Liaise with senior leadership to ensure buy-in and approval for projects and initiatives.
- Provide strategic advice to the CMO and Marketing Leadership Team on matters of growth, innovation, efficiency, and operations.
- Act on behalf of the CMO to manage communications with internal stakeholders.
- Identify and develop actionable recommendations for critical areas of improvement within the marketing team.
- Analyze and evaluate risk factors when making critical business decisions.
Requirements
- 8+ years of work experience in fields such as management consulting, executive assistant experience, Chief of Staff, marketing strategy or operations, project management, enterprise analytics, and/or corporate finance.
- Proven experience of effectively managing a team.
- Strong analytical capabilities with an outstanding attention to detail.
- Ability to quickly assimilate large amounts of information and effectively communicate executive-level narratives.
- Demonstrated experience leading cross-functional teams in a collaborative manner.
- Solid business acuity, professionalism, and integrity.
- Self-starter with the ability to work independently and prioritize multiple competing initiatives.
- Excellent oral and written communication skills, including the ability to summarize and present findings clearly and succinctly.
- Comfortable communicating with all levels of staff and articulating their point of view.
- Influencing skills, including the ability to influence upwards and influence decision making.
- Sophisticated knowledge of Microsoft Office tools, particularly PowerPoint and Excel.