Vice President of Marketing
1 month ago
About the Opportunity
Baptist Housing is seeking a dynamic and compassionate leader to serve as the Vice President of Marketing. As a member of our senior leadership team, you will provide leadership and oversight in defining and directing our overall strategic vision and direction relating to all communications, media relations, marketing, advertising, and sales.
About the Role
You will be responsible for crafting and implementing marketing strategies that encompass corporate communications, public relations, advertising, and sales programs, all designed to elevate our brand and engage key audiences. Additionally, you will play a crucial role in developing and maintaining partnerships, driving media relations, and ensuring that all marketing activities align with our mission and vision.
Requirements
- University Degree in Marketing, Business, or Communications
- Minimum of 8 or more years of marketing and communications experience
- Experience in marketing housing for seniors is an asset
- Public relations and advertising campaign experience
- The Vice President - Marketing is a position of Christian ministry and Christian leadership within Baptist Housing. As a member of the senior leadership team, the person holding this position must sign and adhere to the Statement of Faith of Baptist Housing.
- Some travel will be required to carry out work duties between our communities.
About You
You are a dynamic and compassionate leader who embodies the values of Baptist Housing in every interaction. Your integrity, respect for others, and commitment to serving our mission make you a trusted ambassador of our ministry. You approach challenges with innovation and creativity, always seeking new ways to solve problems and improve our marketing strategies.
About Us
Baptist Housing provides enhanced living communities and exceptional care to over 2700 seniors in British Columbia. We provide long term care, assisted living, independent living, and home support in our communities in Kelowna, Vancouver, and Victoria. We serve through a culture of caring where we put the wellness of our residents first in a person-centred approach. We live out a servant leadership model that collaborates in teams and builds strong relationships while exemplifying Christ-like values.
Compensation and Benefits
A competitive salary with a range of $133,000–165,000 per year and a benefits package that includes employer-paid extended health and dental coverage, 6 weeks' vacation, up to 7% RRSP matching contribution, and support for professional development.
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