Digital Marketing Strategist for North American Expansion
4 weeks ago
We are a leading global provider of mining software and services, with offices in over twenty countries. Our comprehensive solutions enable efficient planning and management of mining operations worldwide. Datamine is owned by Vela Software, a subsidiary and operating group of Constellation Software, a publicly traded software conglomerate (TSX: CSU.TO) with a proven track record of effective capital deployment and compounding.
Join our Team as a Senior Marketing SpecialistThis full-time hybrid role is based in Toronto, Canada, and reports to the Executive General Manager, North America. You will focus on developing strategic and innovative digital marketing plans to drive brand recognition and sales in North America. This includes leveraging data to inform decisions and working closely with cross-functional teams to enhance market presence and customer engagement.
Your Responsibilities:- Develop and execute successful digital SaaS marketing campaigns that align with the company's global objectives.
- Design and roll out a digital marketing strategy that drives business growth and expansion.
- Collaborate with cross-functional teams to leverage data and make informed decisions.
Datamine has a unique position with the long-term backing of Constellation Software, providing access to capital, best practices, and career opportunities. Established in 1981, we have grown into a leading global provider of mining software and services.
Requirements:- A proven track record of developing and executing successful digital marketing campaigns.
- In-depth understanding of digital marketing channels and tools, including SEO, SEM, social media, and email marketing.
- Proficiency in marketing automation platforms and CRM systems.
- Excellent analytical skills and ability to interpret data and make data-driven decisions.
The estimated salary for this role is $90,000 - $120,000 per year, depending on experience and qualifications. We offer a competitive benefits package and opportunities for career growth and development.
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