Senior Digital Designer

4 weeks ago

Toronto, Ontario, Canada AgencyAnalytics Full time

We're seeking a seasoned Senior Digital Designer to enrich our marketing team. This hybrid role requires a blend of digital design expertise in marketing and web design skills. As a key player in shaping our website, marketing, social media, and promotional materials, you'll conceptualize and execute visually compelling design solutions that are strategic, on-brand, and resonate with our target audience.

Key Responsibilities:

  • Design and deliver a range of compelling digital assets, including website design, email campaigns, social media graphics, and marketing materials that align with our brand design system and strategic objectives.
  • Contribute to and evolve our brand design system in collaboration with our web team and product team.
  • Develop a strong understanding of the AgencyAnalytics customer journey, product experience, business goals, customers, and competitive landscape.
  • Produce engaging prototypes for digital products that meet high usability standards and create impactful infographics, presentations, and multimedia materials to support content marketing initiatives and thought leadership efforts.
  • Demonstrate a deep understanding of typography, color, and imagery with expertise in working with a robust brand design system.
  • Collaborate with the marketing, web, and product teams to provide design leadership and ensure cohesive, consistent branding and user experiences across all digital platforms.
  • Manage multiple projects simultaneously from concept to completion, present work to peers and leadership teams, prioritize tasks ensuring they meet deadlines, and art direct freelance designers and/or external contributors as needed.
  • Stay informed about industry trends, best practices, and emerging technologies in digital design to improve design processes and incorporate innovative ideas into your work.

Requirements:

  • Broad experience in digital design with a strong portfolio that demonstrates UX/UI, web design, branding, and marketing skills.
  • Strong understanding of web design, including usability, accessibility, and responsive design.
  • University degree in Design, Interaction Design, or equivalent.
  • Impeccable eye for detail, excellent design and typography skills, and a passion for delivering outstanding digital experiences.
  • Deep expertise using design software such as Adobe Illustrator, InDesign, Photoshop, XD, Figma, and industry-standard project management tools.
  • Previous experience designing in a SaaS environment and/or marketing agency is highly desirable.
  • Curiosity, determination, reliability, integrity, and empathy.
  • Ability to participate in and interpret insights from a wide range of activities related to complex problem-solving.
  • Excellent collaboration skills with a proven record of working effectively with cross-functional teams.
  • Outstanding communication skills, both written and verbal, and ability to articulate design concepts and present ideas effectively to stakeholders.
  • Ability to identify opportunities for creative process and operational improvements and advocate for necessary changes.
  • Experience working within a website design system is expected; knowledge of front-end programming languages, HTML, and CSS, is a bonus.
  • Motion design experience and/or video editing skills are a bonus.

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