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Strategic Marketing Manager
1 week ago
The Strategic Marketing Manager - Event Execution and Digital Presence is a key role within IC Savings, responsible for planning, executing, and evaluating all events while ensuring cohesive marketing efforts across both broker and direct-to-consumer segments.
Key Responsibilities- Develop and implement a comprehensive event marketing strategy aligned with IC Savings' overall marketing goals
- Plan and execute a variety of events, including broker seminars, community events, product launches, and internal events
- Manage all aspects of event logistics, including venue selection, vendor management, and budget oversight
- Collaborate with the Marketing Operations Manager to create event-related content and promotional materials
- Degree or diploma in marketing, communications, or a related field; or a relevant combination of education and experience
- 8-10 years of experience in a marketing role, with a strong focus on event management, content creation and social media management
- Experience in event planning and marketing, preferably in the financial services industry
- Strong project management, organizational and time-management skills
Standard corporate hours with flexibility to attend meetings and events outside regular working hours. Combination of sitting, standing, walking; extensive use of phone and computer.
Estimated Salary Range: $80,000 - $110,000 per annumThis salary range is estimated based on national averages for similar positions in the Greater Toronto Area. The actual salary may vary depending on individual qualifications and company requirements.
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