Product Category Specialist

7 days ago


Guelph, Ontario, Canada NOW Health Group CanadaPuresource Natural Products Distributor Full time
About Us

As a family-owned company since 1968, NOW Health Group Canada/Puresource Natural Products Distributor produces high-quality natural and organic products in supplements, essential oils, foods, personal care beauty, and more.

We are a respected leader in the natural products industry, with a mission to provide products and services that empower people to lead healthier lives. A part of the NOW Health Group, founded in 1989 and built on a reputation of trust and dependability, Puresource distributes natural products to over 3,000 independent and national retailers across Canada from three warehouses in Alberta, BC, and Ontario.

Job Title: Product Category Specialist - Supplements

The Product Category Specialist for Supplements will be the category liaison to support marketing and sales activities – translating marketing programs into customer-based activities to help drive sales objectives.

Key Responsibilities:
  • Develop a deep understanding of the category, shopper insight, competitive landscape, and retailer requirements to inform future marketing initiatives and sales planning.
  • Lead assortment and planogram recommendations for priority categories.
  • Actively lead and generate monthly category reviews, new product and promotional dashboards, competitive insights, and report findings and recommendations to the senior leadership team.
  • Support sales teams by providing strategic selling stories to support key categories and segments.
  • New Product support – lead and execute best-in-class retailer/trade-facing presentations, new product sell sheets, in-store, and digital support to help drive KPIs.
Requirements:
  • Bachelor's degree in Marketing, Business, or related field from an accredited institution.
  • 3-5 years of relevant industry experience in a related role, supplement expertise preferred.
  • Experience in the nutritional field is an asset.
  • MS Office applications – exceptional use of Excel and PPT.
  • Ability to travel to other facilities and work off hours and weekends as needed.
  • Valid passport as travel outside of Canada will be required occasionally.
  • Access to reliable transportation.
  • Demonstrated project management skills and problem-solving necessary to pre-empt and deal with rapidly changing market conditions.
  • Develops best-in-class store materials (traditional & digital).
  • Expert in developing reports, analyzing, and translating information into actionable insights to help drive sales and marketing objectives.
  • Excellent communication and presentation skills.
  • Team player and proven track record of collaboration to drive exceptional results.
  • Embraces change and thrives in an evolving environment.

Estimated Salary: $65,000 - $85,000 per year, depending on experience.



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