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Content Marketing Strategist

2 weeks ago

Edmonton, Alberta, Canada Cashco Financial Full time

Cashco Financial is a Canadian financial services company that provides innovative solutions for individuals and businesses.

Job Description

We are seeking a highly skilled Content Marketing Specialist to join our dynamic marketing team. As a key member of our content creation team, you will be responsible for developing and executing effective content strategies that align with our brand goals.

Key Responsibilities:

  • Develop and implement content strategies that drive engagement and conversions.
  • Write and edit high-quality content across various channels, including blogs, social media, email, and landing pages.
  • Collaborate with our graphic designer and performance marketer to create visually appealing content.
  • Manage content calendars and ensure timely publication of content.
  • Monitor and analyze content performance using metrics and adjust strategies accordingly.

Requirements:

  • 3+ years of experience in content marketing, copywriting, or a related field.
  • Proven track record of creating engaging, SEO-friendly content that drives results.
  • Familiarity with content management systems (CMS), email marketing tools, and social media platforms.
  • Ability to balance creativity with strategy and meet deadlines.
  • Experience in Business to Consumer Marketing is an asset.