Digital Media and Communications Specialist
1 month ago
Oxfam Canada is seeking a highly skilled Digital Media and Communications Specialist to join our team in Ottawa, ON. As a key member of our Communications department, you will be responsible for developing and implementing a comprehensive social media strategy that enhances our visibility, brand awareness, and audience growth.
About the Role:
This exciting opportunity offers the chance to work with a dedicated team of professionals who are passionate about creating positive change in the world. As a Digital Media and Communications Specialist, you will be responsible for creating engaging multimedia content that inspires and mobilizes diverse audiences around Oxfam's mission and vision. You will work closely with our cross-functional teams to align with our broader marketing-communications goals while taking a supporter-centric approach and leveraging innovative digital best practices.
Main Responsibilities:
- Develop and implement a social media strategy across multiple platforms to enhance Oxfam's visibility, brand awareness, and audience growth through engaging multimedia content.
- Collaborate in planning sessions with cross-department stakeholders to develop marketing, communications, outreach, and advocacy plans, and relevant products to highlight our programs, campaigns, and thought leadership.
- Contribute to strategies that increase Oxfam's supporter base, increase brand visibility, and deepen engagement of existing supporters.
- Lead on engaging social media influencers and brand ambassadors.
- Monitor the external environment to inform and refine our social media strategies and multimedia content, aligning with current trends and best practices in marketing, digital marketing, e-commerce, and e-philanthropy, ensuring Oxfam's content remains innovative and effective.
Skills and Qualifications:
- Bachelor's degree in marketing, business, communications, or equivalent combination of experience and education.
- 3-5 years of communications, digital media, graphic design, and multimedia production, preferably in a not-for-profit environment.
- Demonstrated knowledge, understanding, and commitment to global justice, social change, women's rights, and gender equality.
- Proven expertise in social media strategy, multimedia content creation, and digital campaigning.
- Proficiency in graphic design, video production, and multimedia editing software (e.g. Adobe Creative Suite, Final Cut Pro, Canva).
- Proficiency in managing all social media channels, including social media management software (e.g. Hootsuite, Sprout Social).
- Skilled in using all social media channels for engagement, taking into account audience segments and look-alike strategies.
- Ability to stay atop digital trends, quickly learn new web tools, and adapt to emerging multimedia technologies.
- Exceptional English verbal and written communication skills; French an asset.
- Positive track record in building and maintaining respectful and effective relationships with managers, staff, and volunteers.
- Experience working with multiple third-party contractors, agencies, and service providers.
- Knowledge of fundraising principles or fundraising experience an asset.
- Proficiency in multimedia products, software, and design applications. Knowledge of Salesforce and Engaging Networks would be an asset.
- Demonstrated ability to organize, prioritize work, and manage multiple projects with high efficiency, accuracy, and enthusiasm.
- Demonstrated commitment to feminism, anti-racism, justice, equity, diversity, and inclusion.
Salary Range: $67,966 - $89,439 per annum, commensurate with experience and qualifications.
Benefits:
We offer a competitive compensation package, including comprehensive health and dental benefits, a generous paid vacation policy, and opportunities for professional development.
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