Programmatic Media Activation Specialist

2 months ago

Toronto, Ontario, Canada Mediabrands Full time
Job Summary

We are seeking a highly skilled Programmatic Media Activation Specialist to join our team at Mediabrands. As a key member of our programmatic media team, you will be responsible for developing and implementing efficient programmatic strategies to deliver business results for our clients.

Key Responsibilities
  • Develop and recommend campaign strategies to drive business outcomes
  • Configure and optimize programmatic campaigns in DSPs to ensure maximum ROI
  • Collaborate with cross-functional teams to translate client media requirements into programmatic engagements
  • Monitor and analyze campaign performance to identify areas for improvement
  • Provide data-driven insights and recommendations to clients to optimize their programmatic media spend
  • Stay up-to-date with industry trends and best practices in programmatic media buying
Requirements
  • Minimum 1 year of experience in programmatic media management
  • Strong knowledge of planning strategy, digital buying best practices, optimization, measurement, and insight analysis
  • Familiarity with self-serve buying platforms such as DV360, Xandr, The Trade Desk, and Amazon Ads
  • Excellent communication and analytical skills
  • Ability to work independently and as part of a team
About Us

Mediabrands is a global media agency network that helps brands navigate the ever-changing media landscape. We are committed to delivering innovative solutions that drive business results for our clients. Our team is passionate about programmatic media and is dedicated to staying ahead of the curve in terms of industry trends and best practices.

What We Offer
  • A dynamic and collaborative work environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package
  • A chance to work with a global network of agencies

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