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Marketing Growth Specialist

2 weeks ago


Toronto, Ontario, Canada Coast2Coast First Aid & Aquatics Inc. Full time

We're seeking a highly skilled Marketing Growth Specialist to join our team at Coast2Coast First Aid & Aquatics Inc. As a key member of our marketing department, you'll be responsible for developing and executing marketing strategies that drive growth, improve lead generation, and position us as the go-to First Aid training provider in Canada and the U.S.

About the Role
  • You'll be responsible for analyzing marketing data and performance metrics to refine strategies and optimize campaign results.
  • Collaborate with our in-house team and external vendors to expand our reach, optimize campaigns, and stay ahead of the competition.

Key Responsibilities:

  1. Analyze market trends, customer behavior, and competitor activity to inform marketing strategies and tactics.
  2. Develop and execute targeted marketing campaigns that drive measurable growth and improve lead generation.
  3. Manage marketing budgets effectively, ensuring maximum ROI and financial efficiency.
  4. Work closely with internal teams (sales, operations) to align marketing with business goals and objectives.

We're looking for a talented individual with a strong background in digital marketing, including experience with SEO, PPC, and lead generation. If you have a passion for analysis and a drive for results, we'd love to hear from you