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Customer Engagement Manager

1 week ago

Toronto, Ontario, Canada Betting & Gaming Limited Full time

Our Vision

We aim to be the world number one in betting, gaming and interactive entertainment by bringing moments of excitement into people's lives. We will achieve this through our focus on sustainability and growth, driving change in the fast-paced world of entertainment.

The Role

We're seeking a results-driven leader to spearhead our Customer Relationship Management (CRM) strategies for our premier brands, Sports Interaction and Party Casino, in Canada.

As our Head of CRM, you will drive customer engagement and loyalty to new heights, leveraging data and player insights to drive retention and cross-sell opportunities across gaming verticals.

Responsibilities

  • Strategic Leadership: Develop a multi-channel approach using email, SMS, push notifications, and in-app messaging to maximize ROI.
  • Campaign Management: Plan and oversee lifecycle campaigns, including bonus offers, loyalty rewards, and cross-promotions.
  • Team Leadership: Manage the team to deliver exceptional, personalized player experiences that set our brands apart.