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Senior Director, Organic Growth and Optimization
2 months ago
We are seeking a highly skilled and experienced Senior Director to lead our efforts in enhancing organic traffic growth. As the Head of SEO and Organic Growth Strategy, you will partner with our product, engineering, and content teams to ensure that all our Gartner Digital Markets brands, including Capterra, Software Advice, GetApp, and UpCity, are optimized for organic growth.
Key Responsibilities- Develop and execute a comprehensive SEO strategy to drive organic traffic growth and improve search engine rankings.
- Collaborate with cross-functional teams to ensure that all digital marketing efforts are aligned with business objectives.
- Conduct thorough keyword research and analysis to identify opportunities for improvement.
- Stay up-to-date with the latest SEO trends and best practices, and implement changes as needed.
- Measure and report on the effectiveness of SEO efforts, and provide recommendations for improvement.
- Proven experience in SEO and digital marketing, with a strong track record of driving organic traffic growth.
- Excellent leadership and communication skills, with the ability to partner with cross-functional teams.
- Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
- Ability to stay up-to-date with the latest SEO trends and best practices.