Ecommerce Supervisor

2 weeks ago

Greater Toronto Area, Canada PHD Full time
About the Role

We are seeking a highly skilled Ecommerce Supervisor to join our team at PHD Canada. As a key member of our ecommerce team, you will be responsible for overseeing ecommerce activities for one of our leading CPG clients.

Working closely with the Associate Director, Ecommerce, you will be a key driver in accelerating PHD as the go-to, trusted advisor in the ecommerce space. Your expertise in Amazon Sponsored Ads, Walmart Connect, and Instacart will be essential in developing campaign strategies and setting ROI goals.

Key Responsibilities
  • Develop campaign strategies, budget recommendations, and KPI goals in collaboration with clients and partners
  • Coordinate and oversee campaign execution to ensure campaign reaches budget and KPI goals
  • Help set up campaigns accurately in different platforms, ensuring tags and creatives are loaded correctly
  • Translate campaign goals to optimization tactics across all platforms
  • Track implemented programs and run post-campaign analyses to advise future strategies
  • Continuously ideate around strategies and tactics, formulating campaign optimization plans to improve performance
  • Present ecommerce strategy and budget recommendations during tactical presentations
  • Act as liaison between clients, partners, and internal teams to ensure flawless communications and program execution
  • Provide direct oversight, management, leadership, and guidance to coordinator and/or strategist, helping them with work prioritization and organization
  • Help set up test frameworks and share results with internal teams
  • Explore new and existing technologies that further enhance commerce business outcomes for clients
  • Ensure billing is completed on time and accurately
  • Responsible for drafting billing on a monthly basis
  • Onboard and utilize Commerce clean rooms as they ramp up in Canada, in close collaboration with Marketing Science practice
  • Facilitate reporting capabilities working with marketing science teams
  • Support and leverage PHD's Commerce suite of tools built within OMNI, OMG's people-based marketing platform, from commerce planning through to activation
Core Competencies
  • Ability to work and prioritize within timelines
  • Keen eye for detail
  • Strong communication skills
  • Collaborative approach to problem-solving
  • Stays abreast of industry trends
  • Persistence and resilience in accomplishing difficult tasks, with a proven ability to learn from failures
  • Experience collaborating closely with other agency partners, such as creative, influencer, and shopper agencies
  • Consultative and inquisitive approach
  • Drive for results and continuous improvement
  • Organizational skills and rigor
  • Professionalism
Requirements
  • Bachelor's degree (can be substituted with relevant professional experience)
  • 4+ years of experience in the media/advertising industry, with at least 1.5+ focused on Amazon
  • Expert knowledge of Amazon Sponsored Ads/DSP with 1.5+ years of proven experience and success managing ecommerce campaigns
  • Experience with other ecommerce, shopper, and/or eRetail platforms a plus
  • Understanding of Amazon digital shelf and best practices (preferred)
  • Understanding of new and emerging platforms (Walmart Connect, Loblaws, Criteo, etc.)
  • Well-versed in performance marketing, conversion, and online customer acquisition
  • Experience working on programmatic or SEM in an agency environment a bonus
  • Fluent in Microsoft office tools, including Teams, Excel, and PowerPoint
  • Experience with bid management tools, search platforms, and other retail media tools a plus

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