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Business Development Specialist
2 months ago
We are seeking a highly skilled and experienced Marketing Manager to join our team at Avalon College Limited o/a Avalon Career College. As a key member of our marketing department, you will be responsible for developing and implementing effective marketing strategies to promote our business services.
Key Responsibilities- Marketing Strategy Development
- Develop and implement comprehensive marketing plans to increase brand awareness and drive business growth.
- Conduct market research to identify trends and opportunities for our business services.
- Brand Management
- Develop and maintain a strong brand identity for our business services.
- Ensure consistent branding across all marketing channels.
- Team Leadership
- Lead and manage a team of marketing professionals to achieve business objectives.
- Provide guidance and support to team members to ensure they have the skills and resources needed to succeed.
- Communication
- Develop and implement effective communication strategies to engage with our target audience.
- Prepare and deliver presentations, reports, and other marketing materials as required.
- Media Relations
- Develop and maintain relationships with media outlets to secure press coverage for our business services.
- Prepare and distribute press releases, media kits, and other marketing materials to media outlets.
- Event Planning
- Plan and execute marketing events, such as conferences, trade shows, and product launches.
- Coordinate with vendors and suppliers to ensure successful event execution.
- Budget Management
- Develop and manage marketing budgets to ensure effective use of resources.
- Monitor and report on marketing expenses and ROI.
- Education
- College/CEGEP diploma or equivalent.
- Experience
- At least 1 year of experience in a marketing role.
- Skills
- Strong marketing and business acumen.
- Excellent communication and leadership skills.
- Ability to work in a fast-paced environment and meet deadlines.
- Competitive Salary
- A competitive salary and benefits package.
- Opportunities for Growth
- Opportunities for professional growth and development.
- Collaborative Team Environment
- A collaborative and supportive team environment.