Senior Vice President of Operations

4 weeks ago

Mississauga, Ontario, Canada Foodtastic Full time
About Foodtastic

Foodtastic is a leading restaurant company in Canada, with a portfolio of 27 brands, including Milestones Grill & Bar, Second Cup Café, Pita Pit, Quesada, La Belle et La Boeuf, and Rôtisseries Benny. We have achieved significant growth, increasing system sales from less than $50mm to over $1B in the last five years.

We are passionate about building strong franchisee partnerships and delivering exceptional guest experiences. Our team is dedicated to innovation, creativity, and entrepreneurship, driving our growth and success.

Senior VP Operations, Full-Service Restaurant Brands Role Overview

This role reports to the Chief Operating Officer (COO) and is responsible for ensuring the Full-Service Restaurant (FSR) brands excel in operations, maximize brand awareness and growth, and maintain a dynamic presence.

The ideal candidate will be a strategic visionary with operational expertise, capable of leading FSR brands to new heights while ensuring operational excellence and growth.

Key ResponsibilitiesBrand & Franchise Management
  • Develop strategies to maximize franchisee profitability and drive brand growth.
  • Maintain and evolve the brand's growth strategy, both organically and through development.
  • Implement and maintain brand guidelines to ensure a consistent global image.
  • Ensure franchise compliance with legal agreements and operational manuals.
  • Maintain strong corporate communications with franchisees and lead regular Franchise Advisory Committee (FAC) meetings.
Operational Excellence
  • Lead the implementation and consistent execution of Foodtastic's acquisition and integration strategy.
  • Upgrade operational systems for excellence and consistency in food and beverage execution and service delivery.
  • Set and monitor Key Performance Indicators (KPIs) across all operational aspects, ensuring accountability and timely achievement.
Market & Consumer Insights
  • Collaborate with marketing teams to build brand awareness, equity, and affinity.
  • Analyze market dynamics, competitor tactics, and consumer behavior to create craveable products and maintain a competitive supply chain.
  • Respect Ad Fund Budget and set clear advertising objectives to ensure consistent branding across all campaigns and markets.
Leadership & Team Development
  • Serve as a strategic partner to the COO and a collaborative advisor to the Leadership Team.
  • Manage and coach Brands Leaders on operational, development, and supply chain matters.
  • Develop and uphold a strong Foodtastic Franchisee support team.
Experience, Skills & Competencies
  • Bachelor's degree or equivalent in Hospitality or Food Industry.
  • Minimum of 7 years' experience in the hospitality and food industry, with proven operations leadership.
  • Experience in leading multiple consumer-facing brands, preferably in restaurant or franchise operations.

Technical Skills: Strategic thinker with experience developing (and executing) multi-year brand strategies. Ability to produce innovative and original ideas in response to customer trends and wishes. Proficiency in technology integration and data analytics for operational decision-making. Innovative and progressive, with a keen understanding of emerging industry and market trends.

Leadership Qualities: Lead by example with a hands-on approach. Drive for results with a focus on continual improvements and high-quality execution. Demonstrate resilience, adaptability, and an ownership mindset. Foster a culture of trust, empowerment, and entrepreneurial spirit within the organization. Demonstrated ethical leadership.

Culture Fit & Impact: Thrives in and promotes a culture of trust and empowerment. Comfortable with ambiguity and, with a curiosity to try new things. Driven with the confidence to take action, prioritize efforts, and deliver results. Possesses the energy and determination to succeed in a fast-paced environment.

Communications & Working Relationships: Direct and compelling communicator with exceptional influencing and relationship-building skills. Collaborates with internal departments such as Training, Operations, Supply Chain, and Finance. Engages with external stakeholders including franchisees and vendors. Outstanding verbal and written communication skills.

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