User Group Program Strategist, Technology Advocate

2 months ago

Markham, Ontario, Canada IBM Full time
About the Role

At IBM, we're seeking a seasoned professional to join our dynamic team as a Senior Technology Advocate, User Group Program Manager. This role is designed for individuals who are passionate about building vibrant communities and driving engagement through strategic events, user group strategy, leadership, and advocacy.

Key Responsibilities:
  1. Community Building: Foster a thriving user group community through strategic events such as meetups, conferences, and webinars.
  2. User Group Strategy: Continuously refine and optimize the approach to elevate user group participation and drive deeper community connections.
  3. Leadership & Advocacy: Empower and support user group leaders, ensuring they have the resources and guidance needed to succeed.
  4. Content & Communication: Partner with the User Advocacy Program Evangelist to craft compelling content that showcases the success of user groups and drives excitement for upcoming events, keeping the community engaged and inspired.
  5. Cross-Team Collaboration: Align with internal teams, including product, marketing, and sales, to ensure consistency in messaging and execution.
  6. Metrics & Reporting: Monitor key performance indicators, providing regular reports on program success and areas for improvement.
  7. External Engagement: Represent the company at industry events, building and maintaining relationships with key stakeholders.
  8. Expansion & Outreach: Identify and pursue opportunities to expand the user group program, launching and supporting new groups in collaboration with clients and partners.
Required Technical and Professional Expertise:
  1. Experience: Prior experience in an advocacy role (client advocate, developer relations, user advocacy, program evangelist, community manager) within technology.
  2. Leadership Skills: Proven ability to lead and inspire, with experience in managing and growing communities.
  3. Communication: Exceptional communication skills, capable of engaging effectively with diverse audiences, including senior executives.
  4. Project Management: Strong project management abilities, with a disciplined approach to achieving goals.
Preferred Technical and Professional Expertise:
  1. Industry Expertise: Experience leading client/partner programs.
  2. Professional Network: Established connections within the tech community and advocacy domain.

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