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Marketing Assistant

2 months ago


Calgary, Alberta, Canada Alberta College of Acupuncture & Traditional Chinese Medicine Full time
About the Role

We are seeking a highly skilled Marketing Assistant to join our team at Alberta College of Acupuncture & Traditional Chinese Medicine. As a Marketing Assistant, you will play a key role in developing and implementing marketing strategies to promote our college and its programs.

Key Responsibilities
  • Develop Communication Strategies
    • Design and implement marketing campaigns to promote our college and its programs
    • Develop and maintain relationships with key stakeholders, including students, alumni, and industry partners
  • Evaluate Communication Strategies and Programs
    • Monitor and analyze the effectiveness of marketing campaigns and programs
    • Provide recommendations for improvement and optimization
  • Implement Communication Strategies and Programs
    • Develop and implement marketing materials, including brochures, reports, and website content
    • Assist in the preparation of public written material, including press releases and newsletter articles
  • Oversee the Preparation of Public Written Material
    • Develop and edit written content for marketing materials, including reports, briefs, and website content
    • Assist in the preparation of brochures, reports, and other marketing materials
  • Prepare Written Material
    • Develop and edit written content for marketing materials, including reports, briefs, and website content
    • Assist in the preparation of public written material, including press releases and newsletter articles
  • Provide Consultation on Planning and Starting of New Businesses
    • Assist in the development of marketing strategies for new businesses
    • Provide consultation on planning and starting of new businesses
  • Perform Administrative Tasks
    • Assist in the preparation of marketing materials, including brochures, reports, and website content
    • Perform administrative tasks, including data entry and record-keeping
  • Plan Development Projects
    • Develop and implement marketing campaigns to promote our college and its programs
    • Assist in the planning and development of new business ventures
  • Respond to Enquiries from Members of the Business Community
    • Respond to enquiries from members of the business community concerning development opportunities
    • Provide consultation on planning and starting of new businesses
  • Conduct Comparative Research on Marketing Strategies
    • Conduct comparative research on marketing strategies for industrial and commercial products
    • Develop and implement marketing campaigns to promote our college and its programs
  • Prepare Reports, Research Papers, Educational Texts or Articles
    • Develop and edit written content for marketing materials, including reports, briefs, and website content
    • Assist in the preparation of public written material, including press releases and newsletter articles
  • Advise Clients on Advertising or Sales Promotion Strategies
    • Assist in the development of marketing strategies for new businesses
    • Provide consultation on planning and starting of new businesses
  • Answer Written and Oral Inquiries
    • Respond to enquiries from members of the business community concerning development opportunities
    • Provide consultation on planning and starting of new businesses
  • Assist in the Preparation of Brochures, Reports, Newsletters and Other Material
    • Assist in the preparation of marketing materials, including brochures, reports, and website content
    • Perform administrative tasks, including data entry and record-keeping
  • Gather, Research and Prepare Communications Material
    • Develop and implement marketing campaigns to promote our college and its programs
    • Assist in the preparation of public written material, including press releases and newsletter articles
  • Prepare and/or Deliver Educational, Publicity and Information Programs, Materials and Sessions
    • Develop and implement marketing campaigns to promote our college and its programs
    • Assist in the preparation of marketing materials, including brochures, reports, and website content
  • Conduct Analytical Marketing Studies
    • Conduct comparative research on marketing strategies for industrial and commercial products
    • Develop and implement marketing campaigns to promote our college and its programs
  • Review and Evaluate Commercial or Industrial Development Proposals
    • Assist in the development of marketing strategies for new businesses
    • Provide consultation on planning and starting of new businesses
  • Design Market Research Questionnaires
    • Develop and implement marketing campaigns to promote our college and its programs
    • Assist in the preparation of marketing materials, including brochures, reports, and website content
  • Develop Portfolio of Marketing Materials
    • Develop and implement marketing campaigns to promote our college and its programs
    • Assist in the preparation of public written material, including press releases and newsletter articles
  • Evaluate Customer Service and Store Environments
    • Assist in the development of marketing strategies for new businesses
    • Provide consultation on planning and starting of new businesses
  • Conduct Online Marketing, E-commerce and Website Promotions
    • Develop and implement marketing campaigns to promote our college and its programs
    • Assist in the preparation of marketing materials, including brochures, reports, and website content
  • Develop Marketing Strategies
    • Develop and implement marketing campaigns to promote our college and its programs
    • Assist in the development of marketing strategies for new businesses
  • Maintain and Manage Digital Database
    • Assist in the preparation of marketing materials, including brochures, reports, and website content
    • Perform administrative tasks, including data entry and record-keeping
  • Write and Edit Press Releases, Newsletter and Communications Materials
    • Develop and implement marketing campaigns to promote our college and its programs
    • Assist in the preparation of public written material, including press releases and newsletter articles
    Requirements
    • Education
      • College/CEGEP
    • Work Setting
      • Business
      • Health care institution, facility or clinic
      • Post-secondary educational institution
    • Computer and Technology Knowledge
      • iOS
      • MS Office
      • MS Outlook
      • MS Windows
      • Adobe Photoshop
      • MS Excel
      • MS PowerPoint
      • MS Word
      • Spreadsheet
      • Google Drive
      • MailChimp
      • Electronic mail
    • Work Conditions and Physical Capabilities
      • Work under pressure
      • Tight deadlines
      • Fast-paced environment
      • Attention to detail
    • Personal Suitability
      • Client focus
      • Efficient interpersonal skills
      • Excellent oral communication
      • Excellent written communication
      • Flexibility
      • Initiative
      • Judgement
      • Organized
      • Team player
      • Accurate
      • Dependability
      • Reliability
      • Integrity
      • Quick learner
      • Due diligence
    • Screening Questions
      • Are you currently legally able to work in Canada?
    • Experience
      • 1 year to less than 2 years
    • Green Job
      • Involves duties and responsibilities that lead to positive environmental outcomes